#1crocs™ INVESTOR PRESENTATION April 2021 N bevi#2FORWARD-LOOKING STATEMENT Some information provided in this document will be forward-looking, and accordingly, is subject to the Safe Harbor provisions of the federal securities law. These statements include, but are not limited to, statements regarding potential impacts to our business related to the COVID-19 pandemic, our financial condition, brand and liquidity outlook and expectations regarding our 2021 revenue, tax rate, inventory and capital expenditures. These statements involve known and unknown risks, uncertainties and other factors, which may cause our actual results, performance or achievements to be materially different from any future results, performances, or achievements expressed or implied by the forward- looking statements. These risks and uncertainties include, but are not limited to, the following: the COVID-19 outbreak and related government, private sector, and individual consumer responsive actions; current global financial conditions, including economic impacts resulting from the COVID-19 outbreak; the effect of competition in our industry; our ability to effectively manage our future growth or declines in revenues; changing consumer preferences; our ability to maintain and expand revenues and gross margin; our ability to accurately forecast consumer demand for our products; our ability to successfully implement our strategic plans; our ability to develop and sell new products; our ability to obtain and protect intellectual property rights; the effect of potential adverse currency exchange rate fluctuations and other international operating risks; and other factors described in our most recent Annual Report on Form 10-K under the heading "Risk Factors" and our subsequent filings with the Securities and Exchange Commission. Readers are encouraged to review that section and all other disclosures appearing in our filings with the Securities and Exchange Commission. Crocs is not obligated to update these forward-looking statements to reflect the impact of future events. 2#3crocs™ CONTENT Our Vision & Values Global Business Update Positioned for Global Growth Financial Results Appendix#4OUR VISION Everyone comfortable in their own shoes crocs™ Source: Image from Reddit.#5OUR VALUES The Path We Choose to Walk DELIGHTFULLY DEMOCRATIC We celebrate one-of-a-kinds and stand together with all different kinds. crocs™ IMAGINATIVE INNOVATION We stretch the possibilities of design and creative thinking so you can reach your highest potential. PEOPLE-PURPOSED DESIGN We think people-first at every step. We design for everything you do and everywhere you go. UNAPOLOGETIC OPTIMISM We make a choice every day to have an open mind and look on the bright and colorful side. INHERENT SIMPLICITY We know smart doesn't have to mean complicated. So we keep things simple, light and totally intuitive. CONFIDENTLY COMFORTABLE We support comfort on every level, because when you're comfortable, you can do anything. 5#6GLOBAL BUSINESS UPDATE "G The strength of the Crocs brand is exceptional, experiencing growth across all regions and all channels. I am proud of our results and am incredibly confident in our ability to deliver sustained, long-term profitable growth. - Andrew Rees, CEO#7GLOBAL BUSINESS UPDATE Q1 Highlights crocs™ Q1 achieved third consecutive quarter of record revenue Revenue of $460 million, +64% vs. PY with growth in every channel Americas +87% with DTC +131% vs. PY EMEA +49% with double-digits increases in Digital and Wholesale O O Asia achieved strong double-digit growth of +26% Sandals revenues increased +17% to represent 17% of footwear sales Digital growth of +75% to represent 32% of revenue with increases in every region Adjusted operating profit increased approximately $100 million to $126 million Adjusted operating margin expansion to 27% up from 9% Adjusted EPS of $1.49, up from $0.22 7#8GLOBAL BUSINESS UPDATE Fueling Brand Strength Globally crocs™ COLLABORATIONS / CELEBRITIES Drive mass reach MASS INFLUENCERS Drive mass engagement INTEREST-BASED INFLUENCERS Drive brand relevance UGC & EMPLOYEES Drive trust and local word of mouth #2 in Fast Company's Most Innovative Joint Ventures of 2021 "Any brand that can collaborate with both Peeps, the sugar- coated marshmallow treat, and Bad Bunny, the Puerto Rican rapper and songwriter, has range" FAST COMPANY MOST 2027 IN Crocs Joint Ventures NNO INTRO NO. 2 NATIVE 8#9GLOBAL BUSINESS UPDATE Best in Class Marketing Activations LUCKY CHARMS JIBBITZ crocs™ Charms Charms Lucky X crocs Loure ucku BRETMAN ROCK HIGHSNOBIETY#10crocs™ SWAG ONO! Sanm INTE TUHO GLOBAL BUSINESS UPDATE Continued Strength in Digital ● Digital commerce growth of 75% with growth in all regions Strong double-digit growth across e-commerce and multiple e-tail platforms and marketplaces 29% 29% Americas Q1 Digital Penetration 24% 31% Asia Pacific Q1 2020 38% 42% EMEA Q1 2021 30% 32% Global 10#11GLOBAL BUSINESS UPDATE Exceptional First Quarter Results +61% $281 $460 Revenue* +720bps 55% 48% 11 9.4% Adj. Gross Margin * Note USD millions for Revenue and constant currency growth Q1 2020 +1,790bps 27.3% Q1 2021 Adj. Operating Margin +577% $0.22 $1.49 Adj. Diluted EPS 11#12SKB A Press Esto extul screen POSITIONED FOR GLOBAL GROWTH Key Product Pillars Clogs: Innovate & grow clog relevance Sandals: Significant long-term growth potential crocs™ i Personalization: Drive relevancy and consumer connection ¯¯¯¯¯¯¯¯ Powerful Social & Digital Marketing Digital and social focus globally Come As You Are Brand ambassadors Tik Tok Social influencers Collaborations COVID-10 IS IMPACTING US ALL CLICK HERE TO LEARN HOW IT IS IMPACTING CROCS. CECE SHEPHO 24.29 and FREE RETURNS crocs WOMEN MEN KIDS BITZ CHARMS CROCS AT WORK SALE SELECT STYLES 2 FOR $45 SHARING A FREE PAIR FOR HEALTHCARE Crasidonna fee nae of shoes with fre shoping to the workers on the front of need of but easy to cleat, comfortable Cros shoes, we've got you take care of Continue to Request Cospect to SHOP WOMEN'S SHOP MEN'S COME AS YOU ARE SHOP KIDS SHOP NOW EMAIL SIGN UP MY ACCOUNT S rech SHOP CROCS AT WORK NEW SEASON, NEW COLORS With new spring color splashes and te-aye patterns, all out now options are Classics in the making SHOP CLASSIC Digital-Led Route to Market Digital: Significant long-term growth opportunities q Direct-to-consumer: Double-digit plus growth continues Wholesale: Strong growth opportunities within e-tail accounts; long-term growth potential with distributors Largest Long-Term Growth Opportunity in Asia Asia: Largest long-term growth potential EMEA: Solid growth Americas: Strong growth momentum 12#13POSITIONED FOR GLOBAL GROWTH Innovate and Grow Clog Relevance $6B global category that has outpaced casual footwear growth* ● O O ● • Crocs clog revenues +87% in Q1 2021 to 76% of footwear sales vs. 65% in Q1 2020 • Key drivers of clog growth and relevance are: ● Impactful collaborations across the globe Personalization with expanded Jibbitz charms Crocs is market leader with $1B or ~20% share Crocs opportunity is to grow the category O O Strongest growth in Americas and EMEA with with continued opportunity in Asia crocs™ * Casual footwear market is estimated to grow at 4% per annum. crocs JARR! LOXONOTH 13#14crocs COME AS YOU A crocs POSITIONED FOR GLOBAL GROWTH Significant Long-Term Growth Potential in Sandals ● ● $30B global category growing ~4% p.a. Fragmented market with no clear leader Crocs opportunity is to grow our share O O Consistent track record of growth Sandal growth of 17%, encompassing 17% of footwear sales in Q1 2021 Pre-COVID, three consecutive first quarters of double-digit growth O O Key drivers of sandal growth are: Personalization as unique selling proposition Targeting female explorers Marketing to support awareness Higher purchase frequency to address multiple wearing occasions O O O O 14#15POSITIONED FOR GLOBAL GROWTH Capitalize on Personalization Trend with JibbitzTM Charms O O Personalization is a global megatrend Optimistic story-telling and personalization will be even more critical post COVID-19 O Drives relevance for the Crocs brand • Offers newness and inspiration at a O compelling price point Supports clog and sandal sales and enhances average selling price (ASP) • Revenues more than doubled in Q1 2021 crocs™ 15#16POSITIONED FOR GLOBAL GROWTH 要脸 crocs™ * Company-operated full-price retail and outlet stores, kiosks, and store-in-store NO Chart reflects percentage of Q1 2021 sales. Digital-Led Route to Market C Direct-to-consumer Non-digital, 68% Crocs.com Third-party marketplaces (e.g., eBay) Digital Digital, 32% Wholesale e-tailers (e.g., Amazon, Zappos, Zalando) 全村的希望 Distributors, multi- brand, and brick-and- mortar retailers 寸的希望 15 16#17POSITIONED FOR GLOBAL GROWTH Largest Long-Term Growth Opportunity in Asia Asia: greatest opportunity long-term Leverage tier 1 Celebrities and influencers Developing local-for-local production, marketing and collaborations Strong digital growth supported by participation on key marketplace platforms ● ● ● ● Americas: largest region Leverage clog strength to gain sandal penetration in wholesale Amplify positive momentum in DTC channel ● ● China is the 2nd largest footwear market in the world EMEA: most diverse region Maintain digital commerce penetration with a focus on e-tail and marketplaces Drive wholesale growth through distributors ● ● Source: Image from Twitter 17#18POSITIONED FOR GLOBAL GROWTH ● ● Product & Marketing "Come As You Are" brand campaign with use of influencers Collaborations Clogs, Sandals, and Jibbitz Product innovation crocs™ ● Prudent Investments to Support Our Long-Term Growth ● Digital Customer experience Personalization love Targeted brand marketing campaigns eroes ● love Ⓡ GIRES GIRLS GIRLS Distribution EMEA DC relocated and expanded Automation in EMEA DCs # Leverage efficiencies ● Talent Focus on hiring high caliber talent across following areas: O CAK O O Marketing Digital Supply Chain 18#19FINANCIAL RESULTS crocs™ Q1 Financial Results Revenue ($M) Gross Margin Adj. Gross Margin** Adj. SG&A as % of Revenue** Operating Margin Adj. Operating Margin Diluted EPS Adj. Diluted EPS** ** * Revenue growth on a constant currency basis. ** See reconciliation to GAAP equivalents in Appendix Q1 $460.1 55.0% 55.2% 27.9% 27.1% 27.3% $1.47 $1.49 vs. PY +61%* +730 bp +720 bp +1,080 bp +1,970 bp +1,790 bp +819% +577% 19