WESTJET Strategy Overview

33 TSE: WJA Rewards: Attracting & Retaining Premium Guests Price- sensitive Network & Schedule Point-to-point Rewards & co- brand card Less "earn" & "burn" Cabin Economy Inflight product Regular product / service offering Ground product Self-serve, pay-per-use Value Premium AO 55241238 Ja Network depth & hubs More "earn" & "burn" Business Premium food & beverage Priority check-in, boarding, new concept lounges Fare segmentation Plus Unbundled Econo Lowest Plus Elexible Bundled WESTJET

View entire presentation