BAT Results Presentation Deck
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5. Lead responsible New Category development
Science &
Innovation Driven
Multi-Category portfolio
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Research-driven product
development
Evidence-based
C
A BETTER
TOMORROW™
by reducing the
health impact
of our business*
Proactive
Engagement
BAT
A BETTER TOMORROW
Regulatory foresights
and engagement
Advocate for optimal
regulatory and fiscal
frameworks
Promote enforcement
Proactive, science-driven approach to external affairs
* Based on the weight of evidence and assuming a complete switch from cigarette smoking. These products are not risk free and are addictive. Our products as sold in the U.S., including Vuse, Velo, Grizzly, Kodiak,
and Camel Snus, are subject to FDA regulation and no reduced-risk claims will be made as to these products without agency clearance.
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