Financial Review Franchise Group Inc.

1 Diversified platform of franchised or franchisable concepts, producing asset light recurring revenue Existing Adj. EBITDA by business4 Liberty Tax 11% Pet Supplies Plus 23% Pro forma Pro forma revenue by channel³ Liberty Tax American Freight - online Buddy's Pet Supplies Plus corporate retail Pet Supplies American Freight Plus 26% 33% American Freight 37% American Freight - retail Buddy's 9% Buddy's Vitamin Shoppe 8% 25% Vitamin Shoppe 28% ■American Freight ■Vitamin Shoppe ■Buddy's Pet Supplies Plus ■Liberty Tax Pet Supplies Plus franchise royalty Pet Supplies Plus distribution Vitamin Shoppe - online Vitamin Shoppe - retail LIBERTYTAX #3 Tax service provider Market position of portfolio5 AMERICAN FREIGHT FURNITURE MATTRESS APPLIANCE THE VITAMIN SHOPPE #2 Wellness provider #1 National as-is appliance provider BUDDY'S HOME FURNISHINGS #3 Rent-to-own store ΡΕΤ SUPPLIES PLUS #3 Pet care retailer² 1 As-is appliances defined as one-of-a-kind, discontinued, obsolete, reconditioned, overstocked, scratched and dented household appliances and unbranded furniture; 2 Based on US retail location; 3 Presented for directional purposes only; 4 As of 012/26/20A LTM; 5 Management estimates FRANCHISE GROUP INC. 5

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