BAT Results Presentation Deck

Strong performances in AME and APMEA HY2023 AME APMEA U.S. Group Revenue* +9.1% +9.8% -5.4% +2.6% Organic Revenue** +10.3% +9.8% -5.4% +2.8% New Category Revenue +35.9% +15.0% +21.7% * +26.6% Organic New Category Revenue Operations* +40.0% +15.0% ** +21.7% Adjusted Profit from +27.9% +7.8% +9.3% -0.2% +3.6% *** BAT A BETTER TOMORROW Organic APFO₁ +4.4% +9.3% -0.2% +2.7% Financials growth H1'23 versus H1'22. * On a constant rate basis. See Appendix A2. ** On a constant rate, organic basis. See Appendices A2 &. A7. *** On an adjusted, constant rate basis. See Appendices A1 &. A2. ^ On an adjusted, constant rate, organic basis. See Appendices A1, A2 &. A7. 31

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