#1Welcome to Essity's Webcast on Today's Announcement Essity acquires Knix and takes the global lead in leakproof apparel Magnus Groth President and CEO essity Fredrik Rystedt CFO and Executive Vice President Joanna Griffiths Founder and CEO Knix Wear Inc. Joséphine Edwall- Björklund Senior Vice President Communications July 8, 2022 1#2Taking Global Lead in Leakproof Apparel Acquisitions July 8, 2022 eg ees es essity of Knix & Modibodi#3Intimate Hygiene Feminine Care Solutions for women to care for intimate well-being Period Care essity Daily Intimate Care dailies PureSensi 12 INTIM WIPES pH BALANCI NEW PLASTIC FREE WIPES Libresse 0% dailies V-GENTLE 12 INTIMATE WIPES FOR AL FEELING OF CLEANLINESS FRAGRANCES NEW PLASTIC FREE Libresse ROWER MEC CHRY Incontinence Care Solutions absorbing urine and providing care for incontinence related skin issues For Women TENA PART NOIR ΤΕΝΑ Silhouette HIGH WAIST UNDERWEAR For Men TENA PASTAT MEN WASHABLE PROTECTIVE BOXER ΤΕΝΑ SECURE FOR DRIPS & DRIBBLES 40° BOXER ABSORPTION ZONE July 8, 2022 3#4Consumers Are Shifting To Reusable, Leakproof Apparel essity Sustainable Comfortable, discreet and reliable Increasing Availability & Awareness#5Leakproof Apparel The fastest growing segment within Intimate Hygiene Includes period pants and incontinence underwear I ▪ Today ~7% of the Intimate Hygiene market Expected CAGR 2021-2026 above 20% I ■ Source: Estimate based on market data compiled by Essity excluding Asia. essity e9 Nosotras#6Global Market Leader with Knix and Modibodi INTRODUCING PERIOD PROUD PANTS THAT LET YOUR BODY FLOW Bodyform Nosotras intima wear essity Libresse ✰✰✰ TOM Nuvenia ORGANIC Nana TOM Saba BRIEF MID-RISE TOM THE PERIOD BRIEF BIKINI TENAⓇ TENA Silhouette WASHABLE ABSORBENT UNDERWEAR knix Modibodi July 8, 2022 6#7の黒の knix essity 0:#8We're Knix Knix is on a mission to inspire you to live totally, unapologetically free. Knix is an entirely new kind of intimates company. They combine product innovation with authentic storytelling to redefine what an intimates brand can be. essity knix July 8, 2022 8#9essity Category Creators What Began As An Idea Has Become A Category Defining Brand Product Innovators A Brand Movement Seriously. Every Woman Is An Angel. July 8, 2022 knix 9#10knix "We're Redefining Intimates" Leading player in leakproof period and incontinence wear ▪ Assortment of functional intimate apparel and activewear Bold innovator with strong and trusted brand Best in class digital capabilities, 98% of sales DTC ~30% market share in North America I I ▪ Sales approximately equally split between US and Canada High gross margins and capital light I essity#11knix Enjoy worry-free protection essity Period Underwear Incontinence Underwear July 8, 2022 11#12essity By combining performance, our leakproof technology and design, Knix is reinventing products across the intimates category Underwear Maternity Leakproof IP Į Swim Active Pads tt knix July 8, 2022 12#13Teen Kt. essity BY KNIX Multi-generational: Knix is there for Her Through Every Stage of Life Young Adult Maternity /Postpartum Menopause Later In Life knix July 8, 2022 13#14essity The Models How Knix Approaches Her: Storytelling First, Selling Second Through Knix's customers the brand is inspiring women everywhere to be comfortable and confident in their skin. They are: The Inspiration The Ambassadors knix July 8, 2022 14#15Knix Transaction Purchase price: SEK 3.3bn on a cash and debt free basis for 80% of Knix Wear Inc Founder and CEO Joanna Griffiths owns remaining 20% High gross margins and capital light ▪ The completion of the transaction is subject to customary regulatory approvals Expected to be finalized second half of 2022 ■ ■ ees e9 essity Knix Financials 2021 Net sales: SEK 914m ▪ Sales growth: 97% ▪ EBITDA: SEK 95m ▪ EBITA: SEK 92m ▪ EBITA margin: 10.0% ▪ Employees: ~200 July 8, 2022 15#16Modibodi ■ Full portfolio of reusable, sustainable, leakproof apparel utilizing patented Modifier Technology™ ▪ Multi-awarded with strong brand and sustainability credentials ▪ #1 in Australia with market share of ~40% ▪ Strong D2C competency with 95% of sales on-line. High gross margin enabling high brand investment I essity LAIN#17Building The Fastest Growing Company in Intimate Hygiene eg ees es essity#18Q&A Magnus Groth President and CEO essity Fredrik Rystedt CFO and Executive Vice President Joanna Griffiths Founder and CEO Knix Wear Inc. Joséphine Edwall- Björklund Senior Vice President Communications July 8, 2022 18#19es ees es essity