#1ISSUER FREE WRITING PROSPECTUS DATED 07/19/2021 FILED PURSUANT TO RULE 433 REGISTRATION STATEMENT NO. 333-253049 FOCUS UNIVERSAL NASDAQ Uplisting IPO Company Presentation OTCQB: FCUV NASDAQ: FCUV* *Symbol Reserved For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved. July 2021#2ISSUER FREE-WRITING PROSPECTUS, CAUTIONARY STATEMENT CONCERNING FORWARD-LOOKING STATEMENTS 2 Filed pursuant to Rule 433 of the Securities Act of 1933, as amended. This free writing prospectus related to the proposed initial public offering of ordinary shares of Focus Universal Inc. (FCUV or the "Company""), which are being registered on a Registration Statement on Form 5-1 (File No. 333-253049) (the "Registration Statement"). The Registration Statement has not yet been declared effective. Before you invest, you should read the prospectus in the Registration Statement (including the risk factors described therein) and other documents FCUV has filed with the United States Securities and Exchange Commission ("SEC") for more complete information about FCUV and the proposed offering. You may get these documents for free by visiting EDGAR on the SEC web site at www.sec.gov. Alternatively, FCUV and any underwriter or dealer participating in the offering will arrange to send you the prospectus if you request it by calling Boustead Securities, LLC at 949.502.4408 or by email at [email protected] or standard mail at Boustead Securities, LLC, Attn: Equity Capital Markets, 6 Venture, Suite 395, Irvine, CA 92618, USA. This document contains forward-looking statements. In addition, from time to time, we or our representatives may make forward-looking statements orally or in writing. We base these forward-looking statements on our expectations and projections about future events, which we derive from the information currently available to us. Such forward-looking statements relate to future events or our future performance, including: our financial performance and projections; our growth in revenue and earnings, and our business prospects and opportunities. You can identity forward-looking statements by those that are not historical in nature, particularly those that use terminology such as "may," "should," "expects," "anticipates," "contemplates," "estimates," "believes," "plans," "projected," "predicts," "potential," or "hopes" or the negative of these or similar terms. In evaluating these forward-looking statements, you should consider various factors, including: our ability to change the direction of the Company; our ability to keep pace with new technology and changing market needs; and the competitive environment of our business. These and other factors may cause actual results to differ materially from any forward-looking statement. Forward-looking statements are only predictions. The forward-looking events discussed in this document and other statements made from time to time by us or our representatives, may not occur, and actual events and results may differ materially and are subject to risks, uncertainties and assumptions about us. We are not obligated to publicly update or revise any forward-looking statement, whether as a result of uncertainties and assumptions, the forward-looking events discussed in this document and other statements made from time to time by us or our representatives might not occur. See offering documents for further risks and disclosures, Past performance is not indicative of future results. There is now guarantee that any specific outcome will be achieved. Investments may be speculative, illiquid and there is a total risk of loss. Form CRS/Reg BI Disclaimer: Boustead Securities, LLC is registered with the Securities and Exchange Commission (SEC) as a broker-dealer and is a member of the Financial Industry Regulatory Authority (FINRA) and the Securities Investor Protection Corporation (SIPC). Brokerage and investment advisory services and fees differ and it is important for you to understand these differences. Free and simple tools are available to research firms and financial professionals at Investor.gov/CRS, which also provides educational materials about broker-dealers, investment advisers, and investing. When we provide you with a recommendation, we have to act in your best interest and not put our interest ahead of yours. At the same time, the way we make money creates a conflict with your interests. Please strive to understand and ask us about these conflicts because they can affect the recommendations we provide you. There are many risks involved with investing. For Boustead Securities customers and clients, please see our Regulation Best Interest Relationship Guide on the Form CRS Reg BI page on our website at https://www.boustead1828.com/form-ers-reg-bi. For FlashFunders' visitors, you may review the Form CRS of Boustead Securities under the Form CRS section. Please also carefully review and verify the accuracy of the information you provide us on account applications, subscription documents and others. © 2021 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#3Risk Factors ■ The size and future growth in the market for our Ubiquitor device or our PLC technology under development has not been established with precision and may be smaller than we estimate, possibly materially. If our estimates and projections overestimate the size of this market, our sales growth may be adversely affected. ■ ■ There is a risk that the market will not adapt to using the smartphone readout as a substitute platform for sensor devices, causing our products to fail in the marketplace. ■ Our growth strategy includes licensing our intellectual property, and we run the risk that a licensee could become a competitor. Since wireless networks are susceptible to interference and other limitations, and one advantage of our Ubiquitor device and our USIP platform is that it can connect to wireless networks as one way to transmit data, wireless network limitations may reduce the competitive advantage of the Ubiquitor and USIP platform in the marketplace. ■ ■ Demand for our products is uncertain and depends on our currently unproven ability to create and maintain superior performance. ■ Our Ubiquitor device greatly depends on the growth and adoption of the IoT market, and other next-generation internet and smartphone-based applications. Prices and availability for the electronic parts and plastics we need to assemble the Ubiquitor could fluctuate. Our potential inability to adequately protect our intellectual property during the outsource manufacturing of our filtration products in China could negatively impact our performance. ■ We outsource our product manufacturing and are susceptible to problems in connection with procurement, decreasing quality, reliability and protectability ■ Internal system or service failures, including as a result of cyber or other security incidents, could disrupt business operations, result in the loss of critical and confidential information, and adversely impact our reputation, our business, financial condition, results of operations and cash flows. Our connected products potentially expose our business to cybersecurity threats. 3 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, aliquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#4IPO Summary Issuer Exchange & Ticker Common Shares Outstanding Prior to Completion of the IPO Common Shares Offered by the Company 2,000,000 shares Common Shares Outstanding Immediately After the Offering Offering Price Use of Proceeds Focus Universal Inc. (the "Company") Nasdaq Capital Market Reserved Symbol: FCUV 40,959,741 shares Lead Underwriter Issuer's U.S. Legal Counsel Underwriter's U.S. Legal Counsel Auditor 42,959,741 shares $5.00 Research and development • Manufacturing and assembly . . ● Marketing and business development General corporate purposes Boustead Securities, LLC Wilson Bradshaw LLP Ellenoff Grossman & Schole LLP BF Borgers CPA PC FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#5Internet of Things ("IoT") Today IoT refers to the overarching network created by billions of internet-compatible devices and machines that share data and information between each other. Internet of Things Uses By Industry HOME • Smart Temperature Control Optimized Energy Use INDUSTRIAL Machine-to-Machine Communication • Quality Control AUTOMOTIVE • Vehicle Auto-Diagnosis • Optimized Traffic Flow Smart Parking 60 AGRICULTURE - Offspring Care • Crop Management • Soil Analysis MILITARY • Situational Awareness • Threat Analysis MEDICAL • Optimized Patient Care Wearable Fitness Devices Quality Data Reporting ENVIRONMENTAL • Forest Fire Detection . Species Tracking • Weather Prediction RETAIL .Theft Protection • Inventory Control • Focused Marketing 5 Photo Credit: samyakinfotech.com (May 2021) FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#6Focus Universal Overview ■ Focus Universal is a Universal Smart Internet of Things ("USIOT") developer and manufacturer with 3 foundational patents and 13 provisional patents covering a broad spectrum of technologies. ■ Focus' core disruptive technologies work to solve the major problems in hardware design, hardware production, software design and communication in both IoT and 5G technologies. ■ Five disruptive technologies: ■ USIP (Universal Smart Instrumentation Platform) - Provides a universal common hardware foundation for the electronic design, production and applications for IoT. . DoC (Device-on-a-Chip) - Leverages USIP technology into a single DoC chip that performs all device functions ■ NIPL (Natural Integrated Programmable Language)- Cross-platform language that serves as a common middle layer between programing languages (such as C++ or iOS) and designated application software, reducing software development time and costs. . UNB-PLC (Ultra Narrowband Power Line Communication) - Innovative communication technology that enables the transmission of data between IoT devices over an existing power grid network. ■ 5G+ (Ultra Narrowband Wireless Communication) - Next-generation wireless communication technology with the potential to be faster, provide more coverage, and have substantial cost savings over existing 5G. 6 FOCUS UNIVERSAL For illustrative purposes only. rast persormance is not indicative or zunuze zesuits, investments may oe specuare, agus and were is a risk or principaz loss. There is no guarantee that any specific outcome will be achieved#7What We Solve - IoT Devices Traditional Standalone Devices Traditional Machine-to-Machine IoT P TYHU ↑ Ubiquitor and Device on Chip (DOC) 00 1 Ubiquitor Sensors Universal Smart IoT Unser DOC 7 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#8What We Solve - Communication Networks 5G ((Q)) • Data Rate - 1 Gbps Range - 1/3 mile • Power Consumption - 2X to 9X more than 4G . Wireless Communication Internat ↑ 5G+ 00 • Data Rate - 1 Gbps Range 20+ miles • Power Consumption - Up to 6,000x less than 5G Power Line Communication (PLC) -- 8 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#9Market Potential The Internet of Things (IoT) Market 2019-2030 24.1 billion $1.5 trillion IoT connected devices in 2030 (7.6bn 2019) IoT revenue in 2030 ($468bn 2019) 34% Media devices 14% 费 7% Smart Connected Lighting grid vehicles TRANSFORMA INSIGHTS 6% transformainsights.com @transformatweet May 2020 7.6bn 1.2 0.8 5.7 4% 2% Asset Inventory tracking management 24.1bn 4.7 1.9 17.4 2019 2030 Short range Private networks Public networks sten Ratal $56. SEM Tampot Wer 124 Entrety & Go 1120 Gover Handsting 127 Vertical- specific $500bn Cross- vertical $365ba $17 One 127m Consumer $652bm 1010 66% services 1010 $1.0 trillion North America China 24% 26% Europe 23% 34% hardware $520 billion 9 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#10Focus Universal Common Foundation ■ USIP unifies heterogeneous measurement and control devices into a single universal device (Ubiquitor). ■ Traditional software programming requires software engineers to write complex programs and provide consistent maintenance for the coding between physical devices and smartphones. ■ NIPL solves this by creating an efficient middle layer between programming languages and app softwares. ■ By standardizing the hardware design and simplifying software development and coding, we believe Focus' technology may save up to 90% of cost savings for IoT devices. Traditional Machine to Machine IoT Sensor Data Acquisition and Analysis Linux, Windows, Mac Operating Software H Cloud-Computer Communication Sensor-Router Communication Router-Cloud Communication IOS, Android Mobile Operating Software Cloud-Smartphone Communication USIOT Sensor Data Acquisition and Analysis USIP and NIPL 90% Common Foundation NIPL and DOC or USIP 10 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#11Business Model Our focus is on the development, sale, licensing and installation of both products and software for the IoT and Wireless Communication industries. Revenue models will include: ■ IoT Manufacturing - Focus has developed product kits (Sensors, Ubiquitor, DoC) that are currently in demo stage for the agriculture, horticulture, aquaculture, smart home and smart commercial markets. ■ USIP - Focus plans to offer software, firmware and hardware solutions into both an Ubiquitor and a DoC chip, which has the potential to drastically reduce hardware and software engineering costs for IoT device and software developers. ■ Ultra Narrowband - Focus plans to license software and sell ICs with its patented ultra narrowband technology for both PLC and 5G+ with the potential to increase speed and range, reduce cost and optimize performance. ■ Custom Solutions - Focus offers custom device design and installation solutions for both the commercial and residential industries. 11 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#12IoT Manufacturing Product Pipeline Focus' Smart Home and Industrial IoT products are expected to be launched by the end of 2021 Smart Home Industrial IoT Design completed and tested ■ Lighting Controls ■ Air Conditioning Controls ■ Sprinkler Systems ■ Garden Light Controls ■ Heating Floor Controls Motorized Curtains ■ Pool Filtration Controls Pool Algae Chlorine Controls Smoke Detectors Design in progress (Expected completion: Q3 2021) ■ Carbon Monoxide Monitors Motion Detectors ■ Flood Detectors ■ Door Bells ■ Security Cameras Design completed and tested ■ Lighting Controls ■ Temperature Controls ▪ Humidity Controls ■ Carbon Dioxide Controls ■ Digital Light Controls ■ Quantum PAR Lights . pH Controls ■ TDS Controls 12 ■ Fan Speed Controls FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, aliquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#13Device On A Chip (DOC) ■ DoC technology has the potential to offer lower costs, greater reliability, faster time-to-market and simpler product design in a compact size for the next generation of IoT device production. ■ The platform utilizes a mobile device or computer to communicate with smart devices (sensors, probes, controllers, etc.) in real time to monitor and control these devices through an Ubiquitor (central hub device). **** Standardization Redundancy Elimination Integration ****** DOC 13 FOCUS UNIVERSAL For illustrative purposes only. Past performance is not indicative of future results investments may be speculative, aliquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved.#14Ultra Narrowband Wireless Communication 5G+ ■ Current 5G cellular communication is reaching many critical limits for operation, including high energy usage costs for 5G base stations. ■ Focus Universal 5G+ has the potential to provide longer range and higher data rate than current 5G systems. ■ 5G+ Advantages: ■ Up to 1 Gbps everywhere with 5G high band speed Up to 10X the coverage range of 5G Substantial savings on 5G infrastructure costs Potential energy usage reduction of 6,000X TM DOU 30.0 RRU 2.10 RRU 1.00 MRU DOOM 4,808W 1,237 1,340 20-3G power consumption 43% 4G 6,877W 300 RAU 2.60 1,980 1,300 68% 20-40 power consumption 5G 11,577W 500 DAU 6000 AAU 4.90 4,200 300 1,500 1.200 000 5G power consumption Typical maximum power consumption of a BG base station 14 Source: Huwael 7/29/2020 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#15Ultra Narrowband Powerline Communication Power Line Communication (PLC) . The current PLC market is dominated by Narrowband and Broadband Communications. The primary issue holding back widespread adoption of PLC is the harsh electrical noise disturbance present in power lines. ■ UNB-PLC overcomes the PLC challenges and enables a more secure, faster and stable data communication over existing power lines. UNB-PLC thus offers a major advantage for IoT communication infrastructure backbone of industries including hotels, power plants, industrial facilities and any other industry requiring large scale IoT automation. Maat Size Attractive Opportunities in the Power Line Communication Market 09055 Blon 2017 CAGR 9.3% 150 95 Billion 20230 ATTRACTIVE MARKET OPPORTUNITIES The gets powerline communication market is expected to be valued at USD 55 bon in 2017 and reach USD 9.5 billion by 2023. • The market in APAC is expected to grow at the highest CAGR of 11.7% between 2017 and 2023 Industrial and residential are the majorverticals in terms of size in the power ane communication market. Lucrative madets such as China, South Korea, and as an offer several growth opportunities for the power Ine communication market Source: MarketsandMarkets (November 2020) 15 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#16Company Investment Highlights ■ Patented Technology - Focus' patented technologies can potentially solve the most fundamental problems facing the IoT and signal communication industries today. ■ Rapid Product Development - Focus' USIP technology can potentially assist in the rapid prototyping of IoT devices faster than the competition, which creates a major incentive for traditional manufacturers to leverage the USIP platform technology. ■ Market Opportunity - The instrumentation market is significant and relevant across numerous sectors, and IoT technology is well-positioned to disrupt this market. ■ Organic and Acquisitive Growth Strategy - Focus intends to grow organically and simultaneously pursue strategic acquisition opportunities to advance the manufacturing and distribution of products and licensing software technologies. 16 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#17Management Dr. Desheng Wang - CEO and Founder - Dr. Wang served as a senior research fellow at California Institute of Technology from 1994-2011. He holds a Masters degree from Dalian Institute of Chemical Physics at the Chinese Academy of Science and a Ph.D. in Chemistry at Emory University in 1994. Dr. Edward Lee - Chairman of Board and Founder-Dr. Lee also serves as Chief Executive Officer of AIDP, Inc. and served as its President. He received his undergraduate degree from Lanzhou University, a graduate degree from the University of Science & Technology of China and a doctorate degree from the University of Florida. Duncan Lee - Mr. Lee is the CFO. He is a licensed Certified Public Accountant and graduated in 2006 with a bachelor's degree in Accounting from the University of Southern California and has more than 11 years of experience with public company accounting and financial reporting with the SEC. 17 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#18Board Members Michael Pope - Mr. Pope has led dozens of M&A transactions and raised hundreds of millions in debt and equity financings. He brings specific experience with fundraising, investor relations, mergers and acquisitions, and corporate strategy. Mr. Pope holds an active CPA license and serves on the boards of various private and public organizations. Sheri Lofgren - Ms. Lofgren is a certified public accountant with extensive experience in financial accounting and management, operational improvement, budgeting and cost control, cash management and treasury, along with broad audit experience, internal control knowledge and internal and external reporting. Jennifer Gu - Dr. Gu serves as as Vice President of Research & Development at AIDP. She received his undergraduate degree from the University of Florida and a doctorate degree from the University of California, Los Angeles. Carine Clark- Ms. Clark is a talented executive serving as president and CEO of four high-growth tech companies, specializing in helping companies scale exponentially. She has received numerous awards including the EY Entrepreneur Of The Year® Award in the Utah Region and Utah Business Magazine's CEO of the Year. Greg Butterfield - Mr. Butterfield Greg Butterfield is the founder and Managing Partner of SageCreek Partners ("SCP") a technology commercialization and consulting firm. Prior to starting SCP Mr. Butterfield served as the CEO of Vivint Solar. He received a Bachelor of Science in Business Administration from Brigham Young University. 18 FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved#19Contact: Corporate: Desheng Wang - CEO 2311 East Locust CT Ontario, CA 91761 626-272-3883 [email protected] Thank You Investor Relations: The Blueshirt Group 100 Montgomery St., Suite 1600 San Francisco, CA 94104 415.217.2632 [email protected] 19 Underwriter: Boustead Securities LLC 6 Venture, Suites 395 Irvine, CA 92618 949-502-4408 [email protected] FOCUS UNIVERSAL for illustrative purposes only. Past performance is not indicative of future results. Investments may be speculative, illiquid and there is a risk of principal loss. There is no guarantee that any specific outcome will be achieved