Ford Pro Ecosystem Opportunity

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Commercial Vehicles & Services

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2019

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#1Delivering Ford + Capital Markets Day - Excerpt May 26, 2021 Ford Motor Company Investor Relations#2Information Regarding This Presentation FORWARD-LOOKING STATEMENTS This presentation includes forward-looking statements. Forward-looking statements are based on expectations, forecasts, and assumptions by our management and involve a number of risks, uncertainties, and other factors that could cause actual results to differ materially from those stated. For a discussion of these risks, uncertainties, and other factors, please see the "Cautionary Note on Forward-Looking Statements" at the end of this presentation and “Item 1A. Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2020, as updated by subsequent Quarterly Reports on Form 10-Q and Current Reports on Form 8-K. Ford 2#3Ford + Disruptive Technology Allows Us to Leverage Foundational Strengths to Build New Capabilities - Enriching Customer Experiences and Deepening Loyalty. FOUNDATIONAL STRENGTHS CUSTOMER EXPERIENCE ENHANCED CAPABILITIES Iconic Nameplates Leading Market Positions + Integrated Hardware and Software Connectivity EXPANDED TAM & VALUE CREATION Electric Commercial Vehicles and Services Connected Services Ford Credit Drives Strong Margins and Cash Flow Data Analytics Enables Deep Customer Insight Autonomous Forward/ Mobility Unlocks New Growth Opportunities 3#4Electrification F-50 $30B+ In Cumulative Investment To Electrify Vehicles By 2025 LIGHTNING TRANSIT CONNECT V6 HHR AMSAT Electrifying Ford MEAT Iconic Nameplates 40% Ford Global EV Product Mix By 2030 Achieve Equal Or Higher Market Share In Same High-volume Segments And Markets Ford Competes In Today Ultimate Goal BEV + Holistic Ecosystem Including Services > ICE Profitability Today 4#5Our Competitive Advantage Unlocks Growth And Value With Electric Pricing Power Material + Cost + Manufacturing Flexibility And Capability 5#6Battery Highlights Ford Ion Park + Battery Center Of Excellence IonBoost + Highest Energy Density Of Any Cell Of Its Type lonBoost Pro + Higher Efficiency And Range + Cell Technology For + Commercial Customers Ideal For Larger Vehicles And Performance Products Scales Efficiently Across Product Lines Solid Power + ++ + All Solid-state Battery Better Value And Enhanced Safety Leverages Existing Li-Ion Manufacturing Offers ~70% Reuse Of Capital Investment 6#7240 GWh Of Battery Cell Capacity Globally By The End Of The Decade 140 GWh In North America; Remaining GWh Split Between Europe, China#8Battery Pack Cost $/kWh 5% Array Design 4% Pack Structural Optimization 6% Material 2% Optimization / Cell Format Manufacturing Process 15% Value Chain Scale 40% Reduction vs. 2021 8% Localization / $100 kWh JV Partnership Mid Decade $80 kWh Further Targeted Efficiencies 2030 00 8#9Five Flexible Architectures Today Battery Electric Vehicles Commercial Van Unibody Body On Frame Ford mache Rear-wheel Drive Unibody Front-wheel Drive Unibody Ford JILL NI PRIMACY Ford FOF 989 9#10Next Up: New BEV Flexible Architectures RWD/AWD Full-size Pickup Trucks / Utilities 10#11Projected U.S. Electrification 33% Full-size Pickup Segment Fully Electric By 2030 70% Full-size Bus And Van Industry Fully Electric By 2030 Ford 800,000 Vehicles Annually 300,000 Vehicles Annually 100% ELECTRIC 11#12Blue Oval Intelligence Sensing Hardware Memory On-board Computers Power Distribution Vehicle Electrical Architecture Cloud And Edge Networks Software Architecture Centralized Processing Center Next-gen Electrical Architecture 12#13Winning Plan To Lead In Electrification Icons In Key Volume/ Profit Segments Modern Tech Stack Unrivaled In Scale Fit-for-Purpose Architectures / Multiple Cell Technologies And Suppliers Fully Competitive Battery Costs / Scale Highly Flexible Manufacturing Expertise 13#14Ford OWNS Work Ford Leading Commercial Vehicle Brand In Europe 6 Years In A Row SIVEL 43% Share Of Class 1-7 Commercial Full-size Truck And Van Market In The U.S. WAT PM LC70 DBU #GoZero We're going net zero carb 2030 Electric power Less S Because the way can STAR PARC SERVIC STAINE TARK STAR PARC Transit Is The World's Best-selling Cargo Van 14#15Commercial Customers Demand: Right Tool For The Job Maximum Productivity Low Cost Of Ownership Employee Safety High Uptime Support Sustainable Solutions 15#16Ford Pro ARTER ARTER C FTER CARTER FIL CARTAS DAR ARTER C ARTER C CARTE CARTE CARTER CARTE CARTER CRTER CARTER ARTER Bank Lumber CARTER CARTER CARTER CARTER CAF Luales FTER CA ER FIER Lambt THE CARDER 18TH CARTER CA CARTER CARER CARTER CARTER Lumber CARTER CARTE Laimber CARTER CATEL CAR RTER TER FITER CALL CA Standalone Global Commercial CUSTOM PAINTING CARTER CARTER CARTER CARTE Vehicle Services And Distribution Business Within Ford Widest And Most Flexible Range Of BEV And ICE Vans And Trucks CIAL SOLUTIONS -004 LOCATION:WISTORY 12:00AM to 5PM Ford Most Comprehensive Product And Solutions Offerings Most Competitive FX4 Services Portfolio Enabled By Digital Platform Da TOTAL VEHICLE LAKDOWN 42 Fleet Total "" 21 Events C Speed s Detals A. Moving 354 J. Movng TALM A MOVING 17 lding A Moving 325 4 J. Moving 316 J. Moving 652 Jus Moving 17 A Moving Harshaking Marsh Baking A Moving ST 116 Bitxparticle Chartiern GEOFENCES Packion Lat Dealer/Repair Scoo Miscellaneous INVAL ווי bicles not in gesfence VEHICLE HEALTH STATUS ka Get help Signat God FORD COMMERCIAL SOLUTIONS Info Tematic signals are cuently beta mode. This means there may be inconect or incomplete data Vehicle health Толутивлар старих, не Transit Connect B #CMan 46 #Action.ng! #Action.so 6 86% A Action now Pansit 150 3 Uoto das Up to date 42 vehicles Other 2 Total Total 45 ACTIVE VEHICLES Action soon Off the road Uptodate O Time to Engine Mileage insures remaining service servic COT A Driving 46363 20 6.993 360 days None 030 + Offic5 days 16906 100% 00 A Driving (min) 87 83% None None 场 2-20 2 1056 Driving (4mn MC 44%6 None 1 Inactive vehicles 13 71% COL Seff.c.24. hauts <+05) 41803 29 None Active Dealer/Rebar show 002 +C (4 days) 24325 87% None Active Inactive 1015 A Diving 29 min 23646 069 A DIVING(M) 3 062 5896 None None None 602 A Diving (0) 32487 300 None 16#17On The Ground Ford Pro Vehicles 1 Commercial Vehicles Electric Truck & Van Ford Pro Upfitting Service Hubs Mobile Service Simplified Financing Ford Pro Charging Home Charging Public Charging Depot Charging Commercial Customer Ford Pro FinSimple Unified Invoicing Bundled Solutions Telematics & Data Services E-Telematics & Advanced Products B Uptime Ford Pro Service Elite Small Business Productivity Ford Pro Intelligence In The Cloud 17#18FORDLiive CONNECTED UPTIME SYSTEM Enabling Ford customers to maximise productivity by cutting downtime by up to 60 per cent - fewer breakdowns, reduced dealer visits and quicker repairs ○ Free-of-charge for all Ford SMART MAINTENANCE Customer Ä SMART O MAINTENANCE Real-time vehicle data helps customers prevent breakdowns and optimise servicing connected commercial vehicle owners FORDLiive CENTRE O Benefitting 1 million vehicles in Europe by mid-2022 ○ Easily managed using FordPass Pro¹ and Ford Telematics2 Ford Pass Pro App, compatible with select smartphone platforms, is available via a download. Message and data rates may apply. "Ford Telematics is available for Ford vehicles with a Ford Pass Connect Modem or a 3rd Party Plug-In Modem. Eligible Fleet/business customers only. Subscription charges and FCS T&Cs apply. Ford FORDLiive CENTRE Dedicated teams of Ford experts help dealers resolve issues and source parts FORD SERVICE PRO + Transit Centre FORD SERVICE PRO Enhanced service and support from network of 800 Transit Centres 18#19Ford Pro Revenue ($B) The Ford Pro Ecosystem Provides Unique Opportunity To Expand New Connected Services, Improve Customer Productivity And Drive Loyalty $27 } Incremental Volume Including Electrification } Charging + Telematics And Digital Services + Vehicle Servicing Financing 2019 $45 2025 19#20Ford Pro Complements Our Strong North America Retail Business Selling Trucks And Large SUVs Delivering.. B Mid-Teens EBIT Margin $55B+ Revenue 20#21Connected Services + Capitalize On Potential $20B Serviceable Obtainable + Market Opportunity By 2030 Leverage Blue Oval Intelligence To Continuously Deliver New Services + Leveraging Data To Reduce Internal Costs Including Warranty 2:54 2020 Explorer START ENGINE Ford + BE Roadside Always ON ....Vehicle Support May 15 Things to know before you get back on the road. Vehicle Dils Ford Credit Support May 04 We are here to help if you're impacted by COVID-19. + + Establishing Deeper, Life-long Customer Relationships Delivering Unique Services In Ford Must Win Areas; Partnering For Best-in-Class Commodity Services Home 骨 Vehicle Find Account More 21#22Connected Services Customer Value Ford Connected Attach Revenue EBIT X X X Vehicles By 2028 Rate Per Vehicle Margin 33M Growth ။ Profit I Value To Ford 22 22#23Power Ups Delivering New Capabilities And Services Without Changing Hardware Hands-Free Ford PRNDM 12345678910 68°F I Am Alive 10 FORDPASS 2021 Mustang Mach-E Over-the-Air Update complete LO L HE 335 F MI TO E 0 48 MPH 120 ENOWE STOP Fully Integrated With Best-in-Class Technology 55 mph mph SPEED LIMIT 55 Blue Oval Intelligence now Alexa, find a nearby gas station. Alexa, what's the weather? Alexa, how's my commute? 3:00 56° Phone Jason's iPhone VOL TUNE CP 1M Connected Vehicles By Year End Connected Vehicles 33M By 2028 Loyalty Drive Recurring Revenues And Focus Resources On High Value Customers 23#24ENHANCED CAPABILITIES Integrated Hardware and Software + New Electrical Architecture + Modular Micro-service Systems Connectivity Data Analytics Enables Deep Customer Insight + + Automated Testing And Simulation Zonal Energy Management And Storage Full Stack / Application Software Engineering + UI/UX Design +++ Charging And Energy Management Integration 24#25Driving Value Creation Value Creation Disciplined Capital Allocation Strong Core Business and Cash Flow Investments In Growth Strong Investment Grade Balance Sheet 25#26Strong Core Business + Fixing Overseas Operations + Improving Quality & Costs Strong & Improving Core Business Generates Significant Cash Flow To Fund Growth + Investing In Leading, High Margin Products 26#27Shifted Capital Allocation To Higher Margin Products Michigan Assembly Focus C-MAX Bronco Ranger Hermosillo Assembly Lincoln MKZ Bronco Sport Fusion White Space Product Chicago Assembly Taurus Aviator r $1.8B Annual EBIT Improvement 27#28Iconic Nameplates | Leading Market Positions MICHELAN STAR PARC SERVIC 11484 EARK ARCEL FAKERS F-Series #1 Full-size Pickup Globally Mustang #1 Sports Coupe Globally Transit #1 Cargo Van Globally STAR PARC Explorer #1 America's All-time Best-selling SUV Ranger #2 Medium-size Pickup Globally Bronco GAME ON 28#29Turning Around Overseas Operations: Europe 18% 30% Sales Shift KUGA 49% 32% 2017 Q1 2021 2017 Q1 2021 Utility Commercial Vehicles Europe Refocused Business; Growing Commercial Vehicles And Utilities 25% Personnel Reduction In Western Europe On Track To Achieve 6% Margin 26%* Manufacturing Plants $1B+ Annual Structural Cost Eliminated *Including Russia 29#30Turning Around Overseas Operations: South America 80% Personnel Reduction $800M Annual Structural Cost Eliminated South America De-risked, Asset-light Business Model 75% Manufacturing Plants 30#31Turning Around Overseas Operations: China Sales Mix 33% 21% 24% 48% 5% 14% 2017 Q1 2021 2017 Q1 2021 2017 Q1 2021 Ford Utility Commercial Vehicles Lincoln ++++ Growing Lincoln Business Localizing Design And Production Partnering For Digital Experience Strengthening CV And SUV Portfolio 31#32Overseas Operations Improving EBIT ($B) $(2.0) 3 Yr. Avg. Annual $(0.5) $(1.1) $0.5 $0.2 Q2 2020 Q3 2020 Q4 2020 Q1 2021 Future Opportunity 32#33Competitive Quality And Costs Warranty Expense % Of Auto Revenue 2.4% 3.9% $1-2B Opportunity 2015-2017 2018-2020 2021-2024 33#34Ford Credit's Consistent Strength 3 Year Average + Profits And Distributions + Financing Through Cycles + + + High Customer Satisfaction / Enterprise Loyalty Consistent Asset Strength And Portfolio Performance $3.0B $2.7B Distributions EBIT 34#35On Track To Achieve 8% Adjusted EBIT Margin Strong & Improving Core Business 8% Adjusted EBIT Margin $5.5B - $6.5B Adjusted EBIT Adjusted EBIT Adjusted EBIT 2021E 2022E 2023E 35#36Ford + Disruptive Technology Allows Us to Leverage Foundational Strengths to Build New Capabilities - Enriching Customer Experiences and Deepening Loyalty. FOUNDATIONAL STRENGTHS CUSTOMER EXPERIENCE ENHANCED CAPABILITIES Iconic Nameplates Leading Market Positions + Integrated Hardware and Software Connectivity EXPANDED TAM & VALUE CREATION Electric Commercial Vehicles and Services Connected Services Ford Credit Drives Strong Margins and Cash Flow Data Analytics Enables Deep Customer Insight Autonomous Forward/ Mobility Unlocks New Growth Opportunities 36#37Cautionary Note On Forward-Looking Statements Statements included or incorporated by reference herein may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on expectations, forecasts, and assumptions by our management and involve a number of risks, uncertainties, and other factors that could cause actual results to differ materially from those stated, including, without limitation: · • Ford and Ford Credit's financial condition and results of operations have been and may continue to be adversely affected by public health issues, including epidemics or pandemics such as COVID-19; Ford is highly dependent on its suppliers to deliver components in accordance with Ford's production schedule, and a shortage of key components, such as semiconductors, can disrupt Ford's production of vehicles; Ford's long-term competitiveness depends on the successful execution of its Plan; Ford's vehicles could be affected by defects that result in delays in new model launches, recall campaigns, or increased warranty costs; Ford may not realize the anticipated benefits of existing or pending strategic alliances, joint ventures, acquisitions, divestitures, or new business strategies; Operational systems, security systems, and vehicles could be affected by cyber incidents and other disruptions; Ford's production, as well as Ford's suppliers' production, could be disrupted by labor issues, natural or man-made disasters, financial distress, production difficulties, or other factors; Ford's ability to maintain a competitive cost structure could be affected by labor or other constraints; Ford's ability to attract and retain talented, diverse, and highly skilled employees is critical to its success and competitiveness; Ford's new and existing products and mobility services are subject to market acceptance and face significant competition from existing and new entrants in the automotive and mobility industries; Ford's results are dependent on sales of larger, more profitable vehicles, particularly in the United States; With a global footprint, Ford's results could be adversely affected by economic, geopolitical, protectionist trade policies, or other events, including tariffs; Industry sales volume in any of Ford's key markets can be volatile and could decline if there is a financial crisis, recession, or significant geopolitical event; Ford may face increased price competition or a reduction in demand for its products resulting from industry excess capacity, currency fluctuations, competitive actions, or other factors; • Fluctuations in commodity prices, foreign currency exchange rates, interest rates, and market value of Ford or Ford Credit's investments can have a significant effect on results; Ford and Ford Credit's access to debt, securitization, or derivative markets around the world at competitive rates or in sufficient amounts could be affected by credit rating downgrades, market volatility, market disruption, regulatory requirements, or other factors; Ford's receipt of government incentives could be subject to reduction, termination, or clawback; Ford Credit could experience higher-than-expected credit losses, lower-than-anticipated residual values, or higher-than-expected return volumes for leased vehicles; Economic and demographic experience for pension and other postretirement benefit plans (e.g., discount rates or investment returns) could be worse than Ford has assumed; Pension and other postretirement liabilities could adversely affect Ford's liquidity and financial condition; Ford could experience unusual or significant litigation, governmental investigations, or adverse publicity arising out of alleged defects in products, perceived environmental impacts, or otherwise; Ford may need to substantially modify its product plans to comply with safety, emissions, fuel economy, autonomous vehicle, and other regulations; Ford and Ford Credit could be affected by the continued development of more stringent privacy, data use, and data protection laws and regulations as well as consumers' heightened expectations to safeguard their personal information; and Ford Credit could be subject to new or increased credit regulations, consumer protection regulations, or other regulations. We cannot be certain that any expectation, forecast, or assumption made in preparing forward-looking statements will prove accurate, or that any projection will be realized. It is to be expected that there may be differences between projected and actual results. Our forward-looking statements speak only as of the date of their initial issuance, and we do not undertake any obligation to update or revise publicly any forward-looking statement, whether as a result of new information, future events, or otherwise. For additional discussion, see "Item 1A. Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2020, as updated by subsequent Quarterly Reports on Form 10-Q and Current Reports on Form 8-K. Ford 37#38Ford+

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