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#1+ SastaSundar health & happiness INVESTOR PRESENTATION February 2018 SastaSundar.com (A Venture of SastaSundar Ventures Limited) Sastasundar.com is a subsidiary of SastaSundar Ventures Limited FRESH ORGANIC Darjeeling Green Tea LEMONGRASS health + SDNAVIT SDNAVITA healthbuddy#22 OPPORTUNITY - COUNTRY & SECTOR (1/2) INDIAN MARKET POTENTIAL: Retail Pharmacy 15 Billion USD Expected Growth 15% CAGR Market Share of Organized Players 10% Diagnostic LAB 06 Billion Billion USD Expected Growth 20% CAGR Market Share of Organized Players 10-15% FMCG 65 Billion USD Expected Growth 14% CAGR Market Share of Organized Players 2% Pharmacy Store earning comparison /Sq.ft./Month International Retail Pharmacy Store $120-180/Month/Sq.ft Indian Retail Pharmacy Store $20-38/Month/Sq.ft + SastaSundar health & happiness#33 OPPORTUNITY - COUNTRY & SECTOR (2/2) Walgreens Boots Alliance Market CAP - 68 billion USD CVS Pharmacy Market CAP - 71 billion USD ANTAR <+ pharmacy 21- Well at Walgreens FIDENT Why are Walgreens & CVS not present in India? Small size store Store size of Walgreens is about 25,000 Sq.ft. in comparison to that India pharmacy store has around 500 Sq.ft. with largely prescribed medicine. Low offering basket Due to small size stores offering are very less. Even not able to fill the entire prescriptions. High cost of operation The unorganized supply chain leads to high cost. Near absence of Private Labels and Consumer Engagement No consumer engaged in stores due to small size of the stores and that leads to absence of private labeled products. SastaSundar health & happiness#4COMPANY OVERVIEW#55 SASTASUNDAR: ABOUT US • • "Sasta Sundar" is a famous Indian phrase which denotes consumer aspiration for "High Quality at Low Cost". We are building Digital Network of Healthcare managing efficient Pharma & Wellness products Supply Chain & connecting Doctors, Diagnostic Services, Healthcare Clinics and Health Information Services. The Sastasundar Digital Network is being built upon Online to Offline model of healthcare delivery leveraging technology and inventory less service center of franchise called Healthbuddy. The healthbuddy service center provides access to the personal attention of pharmacists for counseling, facility to order, pick up, home delivery and other customer servicing. The company aims to leverage its healthbuddy. network for multiple purposes like Telemedicine services & Pathology Services in the near future. <+ + SastaSundar health & happiness#6• • 6 COMPANY SNAPSHOT (1/3) SastaSundar Ventures Limited (Previously known as Microsec Financial Services Ltd) is a NSE and BSE listed company. SastaSundar.com started its operations in September, 2013 with a mission to provide low cost, genuine and high quality of healthcare products and services to customers. The company has pioneered an innovative and sustainable hybrid model by leveraging upon the pros and cons of the online and offline retail models. It has created a strong backend technological central processing unit and central warehousing unit to execute its orders and also created a last mile Network of exclusive franchisees called "Healthbuddy", which are Inventory-Less Micro Pharmacies which focus on last mile deliveries, counselling, customer relationships, cross selling and compliance. The company also launched various health products and services under its own brands by understanding the demand gaps in the consumer market. + 1,500 1,000 500 OTC 10% 9M-FY18 Product Categories * *Based on GMV's Own Brands 2% ■Prescribed Medicines ■Third Party OTC Medicines 88% ■Own Digital First Brands Revenues (INR Mn) # 1,121 1,045 207 10 FY14 FY15 662 FY16 FY17 9M-FY18 */# - Numbers provided are for Subsidiary of SastaSundar Ventures Ltd, "SastaSundar Health Buddy Ltd" and not of consolidated entity. SastaSundar health & happiness#7COMPANY SNAPSHOT (2/3) 只 7 SASTASUNDAR AT A GLANCE An Online to Offline retailer for genuine Medicines and other high quality OTC & healthcare products All kind of Medicines including Chronic medicines with 11K+ other Healthcare & FMCG products including range of products under own brands 2.30 lakh orders in December 2017. <+ 193 Healthbuddies covering 22 districts of West Bengal around 5.81 lakh registered households. 1 healthbuddy within 3km radius of Kolkata. G 92% Customer Retention Ratio. Fastest Delivery via Healthbuddy network over its radius of Zip Codes. SastaSundar health & happiness#88 00 COMPANY SNAPSHOT (3/3) 274 222% Year wise growth in GMV (INR Mn) 881 74% 1,530 394 31%# Year wise growth in No. of Orders (in Lakhs) 1,136* 1,486 2.98 FY15 FY16 FY 2017 9M-FY18 + FY15 204% 9.05 86% 16.86 4.55 FY16 41%# 12.31* 17.30 FY17 9M-FY18 *9M-FY17 numbers #Growth in comparison of 9M-FY17 Medicine orders constitute 88%+ of GMV with OTC orders making up the remaining S SastaSundar health & happiness#9View profile at Linked in BL Mittal (Executive Chairman) Banwari Lal Mittal is a fellow member of the Institute of Chartered Accountants - India, the Institute of Company Secretaries India and the Institute of Costs and Works Accountants - India. He has over two decades of experience in nurturing businesses. He started his career with Birla Corporation Limited where he worked for eight years and thereafter founded financial services business in the year 2000. He has more than 4 years of experience in Healthcare. Innovative thinking, implementation with scale, networking and teaching are his personal strength. FOUNDERS SastaSundar health & happiness View profile at Linked in Ravi Kant Sharma (CEO) Ravi Kant Sharma is a fellow member of the Institute of Chartered Accountants of India. After completing his education, he along-with Banwari Lal Mittal founded financial services business in the year 2000 and in the last 15 years he has scaled the business from a team of two people to a team of 800 people. He has more than 4 years of experience in Healthcare. Deep analytical skills and having strong emotional connect are his personal strength. The founders have worked together for 17 years. 6 <+#10KEY MANAGERIAL PERSONNEL View profile at Linked in Vinay Khaitan - CIO Vinay is a Software Engineer with more than 15 years of experience in software development, team management and project management. Vinay holds a B-Tech degree in Computer Science & Technology. He graduated from Kalyani Government Engineering College in the year 1999 with star marking. He brings with him enormous experience in various domains and technologies of Cha ants of View profile at Linked in Amrit holds a bachelor's degree in commerce from Calcutta University and is a member of the Institute of Chartered Accountants of India. He is associated with the group since 2009. He has an experience of more than 8 years in Corporate Accounting, Finance, Taxation and capital market operations. Amrit Daga - CFO View profile at Linked in Biplab Kumar Mani - Company Secretary Biplab is a member of the Institute of Company Secretaries of India and also holds bachelors degree of Law. He is the Company Secretary & Compliance officer of the Company. He is associated with the group since 2007. He has 12+ years of experience in the area of corporate law, stock exchange compliances, SEBI Laws and other statutory matters. 10 + SastaSundar health & happiness#11COMPETITIVE ADVANTAGE Country's 5 "D" Advantage Drugs Company's Advantage Mission Oriented Business Brand SastaSundar.com Household relationship • Doctor Elastically Scalable Demand • Strong Healthbuddy network Sustainable & Scalable model Unique health app Portfolio of unique own Demography Democracy brands Socially responsible model Culture, People & Technology 11 <+ People Advantage "Being Genuine" our core value Partnership Being child as our culture Mission oriented Business. Be part of the Change with common goal • Customer Advantage Genuine Medicines & High Quality Healthcare Products Low Cost 'Free Home Delivery' & 'Cash on Delivery' Ease of ordering 'Prescribed Medicines' with filled in Full Prescriptions Medicine Info & Health Tips Consultation with 'Pharmacists' 'Healthbuddy' at Your Service Dedicated Customer Care Team Unique Product Line SastaSundar health & happiness#12BUSINESS OVERVIEW#13BUSINESS OVERVIEW The company is building a Digital Network of Healthcare managing efficient Pharma & Wellness products Supply Chain & connecting Doctors, Diagnostic Services, Healthcare Clinics and Health Information Services. The Network is designed for the following services: 1.Access to Genuine medicines at Low cost in a consistent and convenient manner 2.Home delivery of wellness products of high quality at low cost 3.Providing customized Health conditioned products using artificial Intelligence 4.Providing effective Healthcare counseling using our own Healthbuddy network 5.Analyzing data and providing predictive information to consumers, manufacturers, doctors and government agencies 6.Providing Health information services 7.Connecting with doctors for appointments and consultation using digital media 8. Connecting with and providing facilities of Health and wellness service providers including hospitals and clinics 9.Connecting with and providing facilities of Pathologies and diagnostic service providers 10. An authentic medium for Implementation of social responsibility services by Corporates, NGOs and the Government Already implemented the services mentioned in points 1 to 8, in West Bengal and building technology and back end support to provide services mentioned in points 9 to 10 which will soon start in West Bengal and scale the model PAN INDIA. 13 <+ SastaSundar health & happiness#14BUSINESS OPERATION Operation Sequence CUSTOMER ONE TIME REGISTRATION LOGIN Order Placement REORDER PREVIOUS ORDER ORDER PLACED 目 SELECT PRODUCTS Order Processing CITY WAREHOUSE PHARMA RE-VERIFICATION ORDER SORT / PACK GEN. MEMO HEALTHBUDDY 14 heabody * Re-verification if needed <+ 目 Order Completion RECEIVE ORDERS VERIFY ORDERS & INVOICES DELIVERY TO CUSTOMER III + SHIPMENT TO HB PAY SASTASUNDAR R SastaSundar health & happiness#15MARKETING STRATEGY APP & Website Counseling using Health information Services" Know Health" Search Engine Optimization Healthbuddy Counseling Health Camps Gaming Quiz - Digital Online Feedback & connection Consumer Engagement is the Key Offline Delivery Van Branding 15 Social Media optimization and Marketing Digital Marketing & Promotion <+ Data, Analytics & Artificial Intelligence Newspaper Advertisement (mostly vernacular) Sampling/Brochures with delivery packets SastaSundar health & happiness#16INNOVATION LEADS TO UNIQUENESS Healthbuddy A human face powered by Technology & Centralized inventory offer, services at low cost. Emotional connect & counseling ensures lowest cost of customer acquisition and high degree of repeat orders. Technology Edge The Artificial intelligence based upon Disease bare data made us capable to provide consumer centric Personal servicing. A diabetic patient can see diabetic related information through the app and pregnant women can explore diapers in advance. The Chat Bot makes the knowledge service in chat format giving specific and perfect info Unique Own Brands India does not many brands in wellness (health conscious products). The Companies in conventional format are not able to invest in brands in national market below Rs. 500 crores. The digital first brands give unique opportunity. DNA Vita, Chefon, Happy Box, Stoptar, and Herb's Potli are milestone of innovation. Prescription to Wellness The unique integration with help of technology gives the command over integrated value chain from product to service to health information + 16 SastaSundar health & happiness#17DISTRIBUTION NETWORK SastaSundar In WEST BENGAL • Covering the state of West Bengal - 22 Districts. Elevation Centre is located at Kolkata, having 193 healthbuddy centers located at every 3 km of radius. Covering 5.81 Lakh households Healthbuddy relation with end customer helped to build strong presence that made SastaSundar largest in India being only in the state of West Bengal Covering 22 Districts of West Bengal with 193 healthbuddy centers 17 $ + SastaSundar health & happiness#18SUPERIOR TECHNOLOGICAL EDGE Health Condition Data and Analytics • • The Artificial intelligence based upon Disease bare data made us capable to provide consumer centric Personal servicing. A diabetic patient can see diabetic related information through the app and pregnant women can explore diapers in advance. SastaSundar.com is accessible over the internet and the App is available for download on Android, windows and apple phones. The Chat Bot makes the knowledge service in chat format giving specific and perfect info. The web portal engages its customers with features like Pill Reminders so as to make them more adherent to their medications. The company has also introduced other features like Digital Prescriptions, Digital Medical Records and Compliance Monitoring. It provides a Market Place for Healthcare Service Providers connected with Hospitals and other Service Providers. Input Patient • Doctor . Medicine Age Medical History Location Output Location wise Disease Doctor wise Preference of Spread Brand Medicine Records Compliance Track Reference of Age with Disease Usage Government - for Social health study and program Effectiveness of Medicines Pharmaceutical Companies Research Organisation, Patient self use Cross selling of own brands of Sastasundar.com Preference of customised banner & showcasing of product on app and portal 18 <+ SastaSundar health & happiness#19EFFICIENT INVENTORY MANAGEMENT • • 19 Efficient and low cost inventory management to ensure higher profitability and low risk profile. Since 90% sales of medicines are for chronic diseases, reorder every 15 days expected sale is done accordingly with an average inventory holding period is 3 weeks. Inventory is purchased twice a month on the basis of previous months sale, and there is no risk of expiry or damage as Pharma companies replace expired & damaged products with new inventory. Inventory is maintained at the centralized warehousing facility, also inventory is light in weight, small in size and hence does require too much warehouse space. Order placement criteria are set on data analytics and intelligence based on aspects like locations, seasonality diseases, repeat order for chronic diseases, doctor's preferences of medicines etc. For own brands, products are manufactured on an as needed immediate basis to ensure freshness. + $ Healthbuddy delivers the same within 24 hours Dispatch to Healthbuddy through VAN Healthbuddy wise segregation Procurement at Elevation Centre Process by Warehouse Team SastaSundar Verified again by Pharmacist Batch processing of order Separate Medicine Shelves and Cold storage facility Order Approval by Pharmacist SastaSundar health & happiness#20VENDOR SELECTION AND PROCUREMENT PROCESS SastaSundar targets the Pharma Companies and their distributor for purchase of medicines Vendor Identification process for OTC products Chronic and Generic medicines Identification Sale to end customer via Healthbuddy Saleability Analysis Medicines Business Intelligence Team Identifies Fast Moving Products Information shared with vendor acquisition team Arranges an appointment with particular vendor Vendor Acquisition Team researches saleability aspect of the product Purchase of Medicines Distributor of Pharma Companies Present the Business Case to vendor and initiate discussions Prepare and circulate digital catalog among all market places 20 <+ $ A continuous relation started SastaSundar health & happiness#21CUSTOMER CENTRIC APPROACH น Accessibility Value to Customers Affordability Mobile app is available in Android, IOS and Windows. Structured Information about medication, their effects and side effects Personalized customer interface, dashboard and integration of digital prescription 21 Smart search with ordering facility, digital medical records and compliance monitoring <+ Reorder reminder tools 25 Convenience F Single button reorder facility Digital Innovation + Content focused on health, medicines, diseases and customised services % OFF × Genuine Products at best price Alternate medicines information and pathology integration SastaSundar health & happiness#22OWN BRANDS (1/2) SDNAVITA Chef GOLD healthbuddy ZEROTOX Toxic Free Beauty care ZEROTOX ZOOX ° . DNAVITA (Customized Health Supplement Made of Natural Ingredients): A customized and Made-to-Order health supplement that allows customers to assess their nutritional needs through the creation of DNAVITA Health Profile on a digital & interactive web & mobile based interface. DNAVITA is meant for enhancing immunity by taking care of essential nutrition, vitamins and minerals. Chefon (Eat Fresh, Eat Right): ChefOn is a wide "Make-to-order" range of healthy, delicious, fresh and appetizing bakery, confectionery and snack items, which are processed only after you place your order and delivered fresh to you at your doorstep! Products are manufactured under international hygienic standards and we produce completely vegan cookies and best snacks. Pure & Fresh (Tea & Spices) and a wide range of Healthbuddy Herbal: Health and happiness have always been the prime reasons of motivation behind the commencement of any range or category. And it was these very reasons why Pure & Fresh came to the front. The name, as simple as it is, hands out a transparent annotation purity and freshness in the products in this category. Trying to source products which are pure in quality and fresh even when delivered and the probable implementation of the idea gave birth to this brand. ⚫ Zerotox and other healthcare products: ZEROTOX is a realm of toxin free beauty care products. The products under this banner are handmade from natural resources. Owning to nature's gifts and love, we carefully knit our endeavour with holistic approach and they offer a chemical free, pristine beauty care. 22 + SastaSundar health & happiness#23OWN BRANDS (2/2) healthbuddy Ccare • • • bambusy care ANKLE SUPPORT BELT CERVICAL COLLAR healthbuddy HONEST core SCIENTIFIC COMPRESSOR NEBULIZER ORGANIC TAR PUTER STOPTAR PAIN RELIEF HOT & COLD P healthbuddy. ORGANIC emium Gobind Bho With best compliment Peppybex healthbuddy ∙Granny's HERBS POTLI True Gift Of Nature. HealthBuddy CARE: A varied range of products, starting from wellness to hygiene, from cleanliness to elderly care. The product range is hygienic and designed to simplify the essential requirements of day-to-day life while maintaining quality and comfort. Stoptar: A boon for those who want to quit smoking habit but find it difficult. It is a disposable filter made of food standard material. It effectively reduces the levels of tar, nicotine and other harmful elements and helps save lungs and lives. Healthbuddy Ortho Care: An internationally acclaimed line of orthopaedic belts with 24-hours zero irritation design, launched for the first time in India. Made with high quality, breathable and anti-slip materials, these belts are hygienic, easy to clean and are specially created to provide extra comfort and support. Healthbuddy Honest Organic: Pure and healthy food & beverages from Healthbuddy Organic Range. The Honest Organic range of tea is the best choice to nurture health. The Honest Organic Premium Gobind Bhog Rice is good for health with a long shelf life and is certified by SGS/USDA/India Organic. Happy Box: HAPPY BOX is a thoughtfully designed, happy gift box containing high quality products, starting from toxin-free beauty care to make to order chocolates, from mindful snacks to organic tea, from detox to spa and many more, that would keep your love ones healthy and happy. Granny's Herbs Potli: An authentic collection of genuine herbs to look after daily requirements of our body. These are age-old traditional Indian herbs known for their medicinal and therapeutic properties. Available in ten variants, these dried herbs are processed in a 100% hygienic facilities maintaining high quality standards. 23 <+ SastaSundar health & happiness#24SASTASUNDAR: MAKING DIFFERENCE TO SOCIETY Sasa Sundar Genuine Mediones Maman Discourt Sast ndar Fake M euine Melicines 24 ALL 2081 2080 Genuine Medicines Maximum Discount Sataandag Delivering Medicine in Water Logged Areas BEST GRAIN WASH BANK 286575256575 Free Health Checkup Camp DNAVITA Sast Sundar CUSTOMIZIO HEALTH DRINK PUTER 89 Sasta Sundar FREE NUTRITIONAL CAMP TO KNOW MORE ALL: 98303 01100 Free Nutritional Camp COM GRIG ddy Delivering Medicine in Water Logged Areas Free Health Checkup Camp Medicine Donation <+ SastaSundar health & happiness#25STRATEGIC OVERVIEW#26VISION 2024 Industry leading analytics best positioned for doctors, Pharma Companies and diagnostic leads Pan India delivery network with USD 1 billion sales and 15% EBIDTA with high Return on Investment & High Growth Platform to launch and distribute Pharma & Wellness products & services PAN India Ready for Global Scale Social impact project changing life of Millions towards health & Happiness VISION 2024 A portfolio of own digital first brands constituting 10% of sales Relationship with millions of households More than 3000 healthbuddies PAN INDIA 26 Consumer leading analytic capabilities to provide Predictable Health information to consumers <+ Integrated Digital Platform with doctors diagnostic services, healthcare clinics, and health information services S SastaSundar health & happiness#27FUTURE GROWTH STRATEGY ---- -- Expand PAN India Expand in two to four more states --- Telemedicine, Diagnostics, Hospita Information Services Built Model & Brand SastaSundar Building Health Infor in one state in uilding a digital connectivity services for Doctors --- - Pharma & FMCG product line Know Health ----- - ----- Meaning of the Green Lines The green color line indicates our approach to validate before we take next stage. With approach of 'Think Big Act Small', we keep our eyes on High Growth with operational efficiencies and sustainable unit economics. 27 + SastaSundar health & happiness#28STRATEGIC AGREEMENT WITH ROHTO PHARMACEUTICALS SastaSundar Healthbuddy Limited has executed a share subscription agreement with Rohto Pharmaceuticals Ltd. in May 2017. Rohto Pharmaceuticals has subscribed 13% of share capital on a fully diluted basis for an aggregate investment of $5Mn in the company's fully owned subsidiary SastaSundar Healthbuddy Limited. The company is utilizing these funds for further expansion in National Capital Territory of Delhi. ROHTO JAPAN'S Leading Healthcare Company 117 YEARS of R&D experience DEEP HEAT PAIN RELIEF HEAT THERAPY RUB UK's No. 1* Brand DEEP HEAT IN RELIEF HEAT THERAPY DEEP HEAT PAIN RELIEF HEAT THERAPY RUB AS TM Rohto Deep Heat is a pain relief brand 28 + Acnes -YEARS R&D T The Acne Specialist Acne Acnet Aches Rohto Acnes is Japan's No.1 acne care brand THE ULTIMATE ICY COOLNESS OKY OKY T-TEARS R&D Rohto OXY is only for men skin care brand SastaSundar health & happiness#29EXPANDING OUR PRESENCE • After the successfully penetration in the state of West Bengal, the company has expanded its presence in National Capital Territory of Delhi. The company has launched its services in National Capital Territory of Delhi. Market overview of Delhi Delhi Kolkata • 29 Delhi is one of the fastest growing states of the country. The population of Delhi in 2014 was 25 Million. According to government data, at the end of March 2016, Delhi had 20.59 million internet users. At current prices, the gross state domestic product (GSDP) of Delhi was US$ 74.8 billion in 2014-15. Between 2004-05 and 2015-16, GSDP of the state grew at a CAGR of 12.9%. The Government of Delhi proposed an overall outlay of US$ 803.39 million for the development of the healthcare sector under state budget 2016-17. <+ Our Next Foray - Delhi S SastaSundar health & happiness#30NEW INITIATIVES GENU PATH LABS Starting Diagnostic Services by setting up Central Lab in Kolkata supported with multiple Reference lab (Centres) under a separate 100% wholly owned Subsidiary - Genu Path Labs Ltd. connect Gateway to Wellness Launched 'Retailershakti' a B2B platform for distribution service to Independent Retailers from its centralized warehouse. Launched services of booking Doctors Appointment and healthcare services at home. The company will leverage its existing Healthbuddy network for these initiatives. wellnessbuddy The company has launched a separate initiative 'Wellnessbuddy' to promote products belonging to its own brands. The theme is "Reduce Medicines NOW, Ask Wellnessbuddy HOW" focussed on Preventive Care. The team of Students, Housewives and other professionals are being made to take the concept to households. 30 <+ SastaSundar health & happiness#31NEW INITIATIVES - DIAGNOSTIC SERVICES • GENU PATH LABS • Genu Path Labs Ltd. is a wholly owned subsidiary of the company which was incorporated on 1st September 2017. This subsidiary will enable the Healthbuddy network to provide extension of service from pharmacy to pathology. The company has set up an centralized Path lab in Kolkata supported with multiple Reference lab (Centres). The diagnostic services are expected to be operational from March 2018. • Indian diagnostic sector is witnessing an era of immense progress in innovative competencies and credibility. •⚫ The substantial market is in unorganized segment leading to inefficiency and lack of standardization. As per research, the unorganized players are dominating 85% of the diagnostics industry. The diagnostic services market is valued at around 6 billion USD and is likely to grow at a CAGR 20%. • Diagnostic market is split between pathology and radiology with 57 percent and 43 percent share respectively. 6 2015 CAGR 20% 12 2020E 31 <+ SastaSundar health & happiness#32NEW INTIATIVES - RETAILERSHAKTI Retailer Shakti Retailer Shakti is a platform to empower neighbourhood retailers to be a part of an organised inventory, technology & finance system to provide competitive advantage to their customers in terms of wide range of products, price & experience. It provides the widest assortment of 35000+ products across 120 categories from regional, national & international brands at one place to online retailers & wholesalers at good margins. The e-commerce B2B industry is showing signs of rapid digital adoption. This will help small and large merchants and entrepreneurs to accomplish higher sales and offer better customer experience. According to the Ecumen, the Business to Business (B2B) segment of e- commerce industry is set to grow by 2.5 times to touch Rs. 45 lakh crore by 2020. India's online retail will grow from currently about 1% of the total retail market to 3-4% of total retail by 2020 with approximately 60% of the orders placed through smartphones. Digital adoption will be a key enabler for this growth. Source: Ecumen, Industry data and Management Sources. 100% GENUINE 35000+ PRODUCTS PRODUCTS FREE CREDIT DELIVERY FACILITY BEST MARGIN EASY RETURN ONLINE PAYMENT Retailer Shakti www Retailer 1 Retailer 2 Retailer Shakti- Retailer Shakti Sastasundar Warehouse Retailer 3 32 + SastaSundar health & happiness#33REVENUE MATRIX & ECONOMIC ASSETS Contribution from selling of our products under Aspiration brand Contribution from selling of third party medicines Contribution from selling of third party wellness products Contribution from issue of analytical reports Contribution from listing fees from Healthcare service providers and commission on paid services Health Content Brand SastaSundar Household relationship Digital Connectivity Contribution from Brand Promotion, advertisement and sharing of distribution network Our Economic Assets Healthbuddy Network Data & Analytics <+ & Service provider Relationship with suppliers Own Portfolio of Brands 33 SastaSundar health & happiness#3434 BUILDING SCALE TO INCREASE PROFITABILITY Volume based discounting 1. Larger scale will gives SastaSundar significant advantage to negotiate bulk discounts with distributors thereby improving their profitability Provides Negotiation Edge 1. Higher scale offers significant bargaining power with vendors to provide higher discounts 2. Customer confidence is proven to improve by the personal service provided by healthbuddy, which help to retain customers, get repeat orders and cross sell other products and services 1. Improving profitability Helps achieve economies of scale as fixed costs are absorbed over a larger base 2. Improves revenue per employee 3. Helps to improve profitability on Repeat orders <+ Revenue Inflexion Point Profits Volume Accelerated Revenue Growth Significantly reduced cost structure 92% is Industry's Highest repeat order SastaSundar health & happiness#35CREATING A DATABASE OF HEALTH CONDITION AND ANALYTICS Know Health Health Information Services Connect Services Symptoms Checker Health Articles Medicine Info & Substitute KNOW HEALTH 35 <+ $ LAB Tests & Health Checkups Doctors Appointment Health Tools Wellness Service Provider connect Gateway to Wellness Telemedicine (Consultation via video) Emergency Handling Hospital/ Clinics Diagnostic Services SastaSundar health & happiness#36SASTASUNDAR - MARKET PENETRATION STRATEGY Entry into City Entry through medicines - a critical and repeating requirement Create a trusted brand with HB presence and quality products Gain higher share of Guaranteed Efficient centralized next-day deliveries and best prices procurement leads to highest fill rates Create HB network and Customer base Promote own brands driven sampling Add customers through various marketing activities and word of mouth Assure repeat purchases for existing customers Grow per customer spend and expand coverage Growth Phase monthly spend by effective through Hygiene & FMCG products use of data Long term Plan Create a pan India loyal customer base with assured repeat purchases; Cross sell own brands with higher margins, and operate with the most efficient logistics operations. Expand reach to entire state with the primary city as the hub 36 <+ ا. SastaSundar health & happiness#37SASTASUNDAR - TARGET MARKET SastaSundar is targeting to capture 10% of the Pharma market in each region These 12 Target States would have 1 warehouse each Top 12 States Delhi Rajasthan Uttar Pradesh Gujarat Madhya Pradesh k West Bengal Maharashtra Telangana Karnataka Andhra Pradesh Kerala Tamil Nadu Source: Management Estimates 37 <+ *Map for illustrative purpose only Each warehouse can cater to 250 micro- pharmacies Sastasundar is targeting 3000 micro-pharmacies SastaSundar health & happiness#38FINANCIAL OVERVIEW#3939 FINANCIAL PERFORMANCE 9M-FY18 (STANDALONE) Particulars (INR Mn) 9M-FY18 (Unaudited) FY17 (Audited) FY16 (Audited) Revenue * 11.06 9.77 22.15 Expenses 14.87 18.00 20.27 EBIDTA (3.81) (8.23) 1.88 Depreciation 1.73 2.74 3.39 Profit/ (Loss) before tax & exceptional items (5.53) (10.97) (1.51) Exceptional Item 91.66 13.40 23.70 Profit/ (Loss) before tax 86.12 (24.37) (25.21) Provision for Tax 17.56 0.01 (4.48) Profit/ (Loss) after tax 68.56 (24.38) (20.73) - Includes Other Income Note: Figures of 9MFY18 have been reinstated pursuant to scheme of arrangement for amalgamation of PRP Technologies Ltd., Myjoy Tasty Food Pvt. Ltd. and Myjoy Hospitality Pvt. Ltd. with SastaSundar Ventures Ltd. The said scheme has been approved by Regional Director, Easter Region on 9th January 2018. Hence, the figures for FY17 and FY16 are not comparable. + SastaSundar health & happiness#40FINANCIAL PERFORMANCE 9M-FY18 (CONSOLIDATED) Particulars (INR Mn) Revenue* 9M-FY18 (Unaudited) FY17 (Audited) FY16 (Audited) 1,147.51 1,370.25 889.92 Expenses 1,230.27 1,552.52 1,175.45 EBIDTA (82.76) (182.27) (285.53) Finance Cost 3.47 28.09 10.02 Depreciation 40.85 69.18 72.79 (Loss) before exceptional items and tax (127.08) (279.54) (368.34) Exceptional Item 54.89 Provision for Tax (Loss) after tax Minority Interest Net (Loss) # 22.76 6.19 (2.80) (94.95) (285.73) (365.54) (18.50) 0.52 0.54 (76.45) (286.25) (366.08) *Includes Other Income # - After considering minority interest <+ 40 40 SastaSundar health & happiness#4141 FINANCIAL PERFORMANCE 9M-FY18 (SEGMENTAL) Particulars (INR Mn) Segment Revenue Financial Services 9M-FY18 (Unaudited) FY17 (Audited) FY16 (Audited) 84.40 203.45 194.56 Digital Pharmacy and Healthcare Store (www.sastasundar.com) 1,042.32 1,124.84 661.94 Other Segment* 0.01 0.51 5.89 Total 1,126.73 1,328.80 862.39 Segment Results (Profit/(loss) before Unallocable Expenditure and Tax) Financial Services 67.70 62.55 49.10 Digital Pharmacy and Healthcare Store (www.sastasundar.com) (173.68) (265.60) (292.59) Other Segment* (12.53) (59.19) (114.98) Total (118.51) (262.24) (358.47) Finance cost 3.46 11.91 1.95 Other unallocable expenditure net of unallocable income (49.78) 5.39 7.92 Profit/(loss) Before Tax (72.19) (279.54) (368.34) * Other Segment includes activities under www.foreseegame.com till consolidation of operations with www.sastasundar.com + SastaSundar health & happiness#42INCOME STATEMENT OF SUBSIDIARY SASTASUNDAR.COM Particulars (INR Mn) Total Revenue* Total Expenses# EBITDA 42 42 Depreciation Finance Cost Profit/Loss Before Tax Tax Profit/Loss After Tax Including Other Income #After Inter-company/segment elimination adjustment 9M-FY18 (Unaudited) FY17 (Audited) FY16 (Audited) 1,047.42 1,126.45 638.19 1,192.65 1,351.14 837.60 (145.23) (224.69) (199.41) 23.34 40.91 41.22 3.48 11.91 6.75 (172.05) (277.51) (247.38) (172.05) (277.51) (247.38) The figures represent the consolidated results of Sastasundar Healthbuddy Limited and Sastasundar Marketplace Limited. + S SastaSundar health & happiness#4343 CONSOLIDATED BALANCE SHEET Sources of Funds (INR in Mn) FY17 (Audited) FY16 (Audited) Application of Funds (INR in Mn) FY17 (Audited) FY16 (Audited) Equity & Liabilities Assets Shareholder's Fund Fixed Assets 674.05 689.88 Share Capital 318.10 Reserves & Surplus 1,578.24 318.10 Goodwill on Consolidation 1,862.20 Non Current Investments 573.85 573.85 90.50 86.68 Preference Shares issued by subsidiary company 53.10 Deferred Tax Assets (Net) 0.20 0.29 Minority Interest 4.35 Non Current Liabilities 3.82 Long Term Loans & Advances Other Non Current Assets 73.25 135.00 8.96 185.17 Long Term Borrowings 18.00 24.00 Long Term Provisions 9.49 4.70 Current Assets Deferred Tax Liability (Net) 43.53 37.64 Current Investments 74.78 10.76 Inventories 238.30 159.75 Current Liabilities & Provisions Trade Receivables 191.32 83.69 Short Term Borrowings 184.75 157.88 Cash & Bank Balances 338.02 127.31 Trade Payables 206.75 67.28 Short Term Loans & Advances 190.97 368.40 Other Current Liabilities 91.57 79.77 Other Current Assets 55.91 143.15 Short Term Provisions Total 2.23 8.54 2,510.11 2,563.93 Total 2,510.11 2,563.93 + SastaSundar health & happiness#44CAPITAL MARKET DATA 120% 100% 80% 60% 40% 20% 0% -20% Sastasundar INR Sensex Price Data (31st December, 2017) 10 Face Value 130.0 Nov-17 Dec-17 1 Year Avg. trading Volume ('000) Market Price 52 Week H/L Market Cap (Mn) Equity Shares Outstanding (Mn) 154.3/70 4,135.3 31.81 44.37 Oct-17 Sep-17 Aug-17 Jul-17 Jun-17 May-17 Apr-17 Mar-17 Feb-17 Jan-17 44 0.31% FII 0.03% DII <+ 26.09% Public 73.57% Promoter Share Holding Pattern (31st December, 2017) Promoters 73.57% Public 26.09% FII & DII 0.34% SastaSundar health & happiness#4545 <+ THE GREAT BUSINESS CAN ONLY BE BUILT BY SOLVING ANY PROBLEM AND IF WE NEED TO SOLVE THE PROBLEM, LET US SOLVE THE BIGGER PROBLEM SastaSundar health & happiness#46Thank You SastaSundar Health & Happiness#47DISCLAIMER Sastasundar.com This presentation and the accompanying slides (the "Presentation"), which have been prepared by Sastasundar.com (the "Company"), have been prepared solely for information purposes and do not constitute any offer, recommendation or invitation to purchase or subscribe for any securities, and shall not form the basis or be relied on in connection with any contract or binding commitment whatsoever. No offering of securities of the Company will be made except by means of a statutory offering document containing detailed information about the Company. This Presentation has been prepared by the Company based on information and data which the Company considers reliable, but the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded. Certain matters discussed in this Presentation may contain statements regarding the Company's market opportunity and business prospects that are individually and collectively forward-looking statements. Such forward-looking statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties and assumptions that are difficult to predict. These risks and uncertainties include, but are not limited to, the performance of the Indian economy and of the economies of various international markets, the performance of the tire industry in India and world-wide, competition, the company's ability to successfully implement its strategy, the Company's future levels of growth and expansion, technological implementation, changes and advancements, changes in revenue, income or cash flows, the Company's market preferences and its exposure to market risks, as well as other risks. The Company's actual results, levels of activity, performance or achievements could differ materially and adversely from results expressed in or implied by this Presentation. The Company assumes no obligation to update any forward-looking information contained in this Presentation. Any forward-looking statements and projections made by third parties included in this Presentation are not adopted by the Company and the Company is not responsible for such third party statements and projections. Valorem Advisors Disclaimer: Valorem Advisors is an Independent Investor Relations Management Service company. This Presentation has been prepared by Valorem Advisors based on information and data which the Company considers reliable, but Valorem Advisors and the Company makes no representation or warranty, express or implied, whatsoever, and no reliance shall be placed on, the truth, accuracy, completeness, fairness and reasonableness of the contents of this Presentation. This Presentation may not be all inclusive and may not contain all of the information that you may consider material. Any liability in respect of the contents of, or any omission from, this Presentation is expressly excluded. Valorem Advisors also hereby certifies that the directors or employees of Valorem Advisors do not own any stock in personal or company capacity of the Company under review For further information please contact our Investor Relations Representative: XX VALOREM ADVISORS Mr. Anuj Sonpal Valorem Advisors Tel: +91-22-4903-9500 Email:[email protected] 47 + SastaSundar health & happiness

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