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#1Taiwan Mobile 台湾大哥大 Taiwan Mobile Co., Ltd. 2Q10 Results Summary Harvey Chang - CEO July 27, 2010#2Taiwan Mobile 台湾大哥大 Disclaimer The information contained in this presentation, including all forward-looking information, is subject to change without notice, whether as a result of new information, future events or otherwise, and Taiwan Mobile Co., Ltd. (the "Company") undertakes no obligation to update or revise the information contained in this presentation. No representation or warranty, either expressed or implied, is provided in relation to the accuracy, completeness or reliability of the information contained herein, nor is the information intended to be a complete statement of the Company, markets or developments referred to in this presentation. 2#3Taiwan Mobile 台湾大哥大 2Q results summary - - 2Q P&L - 2Q divisional performance - - 2Q mobile operational analysis Balance sheet and cash flow analysis 3Q10 forecast Event update Key message Outline 3#4Taiwan Mobile 台湾大哥大 Result Summary Unit: NT$m 2Q10 2Q09 2Q10 Execution YOY Actual Actual Forecast % Operating revenue 17,450 17,347 1% 16,880 103% Cost (9,209) (8,444) 9% (9,280) 99% Marketing expense (2,202) (2,425) -9% (2,178) 101% G&A expense (1,110) (1,277) -13% (1,201) 92% Operating income 4,929 5,200 -5% 4,222 117% Net non-oper. items (747) (392) 91% (329) 227% Income before tax 4,182 4,808 -13% 3,893 107% Net income 3,376 3,606 -6% 3,115 108% EPS (NT$) 1.13 1.21 -7% 1.04 108% EBITDA 7,217 7,396 -2% 6,530 111% EBITDA margin 41.36% 42.63% 38.68% 4#5Taiwan Mobile 台湾大哥大 2Q Divisional Performance YOY YOY YOY Conso- YOY NT$bn CBG HBG EBG Chg. Chg. Chg. lidated Chg. Revenue 13.67 2% 1.42 7% 2.38 -1% 17.45 1% EBITDA 5.93 -5% 0.70 12% 0.57 10% 7.22 -2% EBITDA 43.4% -2.9pps 49.1% 2.3pps 24.1% 2.4pps 41.4% -1.3pps % LO 5#6Taiwan Mobile 台湾大哥大 Wireless Peer Comparison Mobile ARPU 800 724 722 735 731 700 670 713 712 700 703 711 704 655 643 642 648 TWM 600 FET CHT 500 2Q09 3Q09 4Q09 1Q10 2Q10 CHT FET TWM Mobile EBITDA 43.5% 42.6% 43.7% 9,000 44% 40.3% 40.2% 40% TWM 7,000 39.0% 40.5% 39.5% 39.5% 36% FET 5,000 34.9% 32% 3,000 28% 2Q09 3Q09 4Q09 1Q10 2Q10 TWM EBITDA % FET EBITDA % 6#7Taiwan Mobile 台湾大哥大 VAS and 3G CHT FET TWM NT$m % of % of VAS VAS VAS service rev. service rev. % of service rev. 2Q10 2,654 14.5% 2,127 15.9% 2,045 15.0% 2Q09 2,020 11.4% 1,937 14.1% 1,653 12.0% 2Q YOY 31% 10% 24% 1Q YOY 24% 4% 16% 3G post-paid 2Q10 3G SIM number 2 3G device adoption 3G Service 3,657K up 31% YoY 41% of 3G SIMS up 52% YoY 2Q10 Mobile Internet Main VAS drivers YoY Growth 54% % of Total VAS 54% 3G data revenue up 64% YoY Data Card Sub Number 61% 2. There are another 414K 3G SIM users using pre-paid service. 7#8Taiwan Mobile 台湾大哥大 Cash Flow Analysis NT$bn 2Q10 1Q10 2Q09 Operating Cash Flow 4.68 7.90 4.05 Investing Cash Flow (1.48) (1.49) (2.10) Financing Cash Flow (0.31) (6.45) (0.16) Cash CAPEX (1.36) (1.46) (2.09) Free Cash Flow 3.32 6.44 1.95 8#9Taiwan Mobile 台湾大哥大 Balance Sheet Analysis NT$bn 2Q10 1Q10 2Q10 1Q10 Total Assets 86.38 84.43 Liabilities 42.33 28.74 Current Assets 14.63 11.49 Current Liabilities 33.27 19.68 - Cash & Cash Equivalents 5.86 - 2.96 ST Debts 0.85 1.15 - Available-for-Sale Financial Assets 0.17 0.17 - · Other Current Liabilities 32.42 18.53 - Other Current Assets 8.60 8.36 Long-Term Borrowings 8.00 8.00 Investment 3.30 3.20 Other Liabilities 1.07 1.06 Property and Equipment 44.27 45.48 Shareholders' Equity 44.04 55.69 Intangible Assets Other Assets 20.75 20.98 Paid-in Capital 38.01 38.01 3.44 3.27 - Capital Surplus 12.43 12.43 - Legal Reserve 15.33 13.94 - Special Reserve 0.82 3.35 Un-appropriated Earnings* 2.27 2.27 - Retained Earnings & Others 7.07 17.58 2Q10 1Q10 - Treasury Shares (31.89) (31.89) Interest Coverage (x) 59.9 57.9 *:Excluding YTD profits Net Debt to Equity 7% 11% Net Debt to EBITDA (x) 0.11 0.23 ROE (annualized) 27% 27% 9#10Taiwan Mobile 台湾大哥大 NT$bn 3Q10 Forecast 3Q10 QoQ YOY Revenue 17.46 0% 1% EBITDA 6.81 -6% -8% EBITDA Margin 39.0% -2.3pps -3.8pps Operating Income 4.53 -8% -13% Assets Write-off (0.29) -64% -39% Pre-Tax Income 4.30 3% -8% Tax Expense (0.73) -9% -38% Net Income 3.57 6% 2% EPS (NT$)¹ 1.19 6% 1% 1. EPS is based on 2.99bn shares, net of treasury shares. 10#11Taiwan Mobile 台湾大哥大 Event update • M&A - Due to indirect government ownership, TWM's agreement signed with Carlyle failed to be approved by the regulatory authority. The agreement expired at the end of June. → Awards - Received the "Corporate Governance Asia Recognition Award" in the Asia-Pacific region by Corporate Governance Asia for the fourth year in a row. Won the "Trusted Brand Gold Award" by Reader's Digest for the seventh consecutive year. New Products & Services Following the iPhone launch in mid-March, TWM offered a wide selection of Samsung, Motorola, HTC and LG Smartphones in every price range, becoming the leader in the explosive growth in the sale of Android phones. 11#12Taiwan Mobile 台湾大哥大 Key message Due to indirect state ownership, our attempt to acquire Carlyle's cable assets could not be consummated. The agreement expired on 6/30. TWM will re-evaluate the opportunities when the law is revised. 12#13Taiwan Mobile 台湾大哥大 Q&A 13

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