#14 May 2023 Q1 2023 Investor Presentation North Media A/S Q1 2023 report *NORTH MEDIAA/S#2Agenda 3 Group financial highlights 4 FK Distribution 5 BoligPortal 6 BoligPortal: Data in home rental 7 Ofir 8 Bekey 9 Full-year outlook 10 Strategic priorities 2023 11 Q&A 12 Investor events 2 4 May 2023 Today's presenters Lasse Brodt Group CEO Kåre Wigh Group CFO Q1 2023 Investor Presentation Forward-looking statements This presentation contains statements about the future, including expectations for 2023, which are inherently subject to risks and uncertainties that could cause actual results to differ materially from those expected. Please see the section on risk and risk management on pages 59-60 of North Media's Annual Report 2022.#3Group highlights Q1 2023 Financial results as expected Q1 2023 results Revenue, DKKm 240 EBIT margin, % Free cash flow, DKKm Capital resources, 18.3 54 DKKm 856 Q1 2022: 248 Q1 2022: 19.4 Q1 2022: 35 Q1 2022: 735 3 4 May 2023 Q1 2023 Investor Presentation#4FK DISTRIBUTION FK Distribution Development impacted by macroeconomics, as expected . • Leaflet volumes down 10.5%, on par with expected full-year outlook Revenue impacted by lower packaging and distribution business Growth in selected mail and minetilbud • 20.8% EBIT margin supported by strict costs focus New CEO as per 1 May 2023 K STRIBUTION Key figures Revenue, DKKm EBIT, DKKM EBIT margin, % Q1 2022 Q1 2023 207.7 198.2 47.5 41.2 22.9 20.8 4 4 May 2023 Q1 2023 Investor Presentation#5BoligPortal Solid financial performance • • Revenue up 17%, mainly from advertising income EBIT margin up 57%, due to revenue growth and lower costs Record-number of rental properties in the portal Establishment of commercial organisation in Sweden on track Key figures Revenue, DKKm EBIT, DKKM EBIT margin, % Q1 2022 Q1 2023 22.7 26.5 Impact from Boligmanager 5.2 8.3 Q1 2022: -1.0 22.9 31.3 Q1 2023: -3.0 5 4 May 2023 Q1 2023 Investor Presentation BoligPortal#6BoligPortal digital: Data-driven approach to optimise home rental BoligPortal has about 675.000 monthly visitors to BoligPortal.dk and added more than 38.000 rental units to the portal in Q1 2023. Building on its marketplace, Bolig Portal has developed a tool for landlords to use real-time market data to see • • • overall market development as well as per street tenants' demand and requirements performance of their advertisements and to benchmark their rental homes against . market occupancy times Aarhus University Hospital CHAS LEGARDS HAVEBY BISPEHAVEV versvej KATRINEBJERG PRESIEVANGEN ABTHOU RISSKOV BRYNET RISVANG AR Aarhus REDERIKSERG • market rent prices 6 4 May 2023 Q1 2023 Investor Presentation LILLE RAVNSBJERG VIB * ROSENVENGET PRASTEVANGEN Lav attraktiv SARAI Høj attraktiv#7Ofir Results impacted by lower number of job adds Revenue down 16% against solid growth in Q1 2022 • Slowdown in job adds has stabilised at lower level than expected • Both public-sector and private-sector customers buy smaller packages • EBIT margin mainly impacted by revenue development Key figures Revenue, DKKm EBIT, DKKM EBIT margin, % 7 4 May 2023 Q1 2022 Q1 2023 11.2 9.4 1.5 -0.3 13.4 -3.2 Q1 2023 Investor Presentation ofir.dk#8. Bekey Performance in line with expectations Lower hardware sales impacted revenue development • 16% growth in recurring license and service fees • Minor progress in Properties offset by Distributors • EBIT margin impacted by lower revenue Key figures Revenue, DKKm EBIT, DKKM EBIT margin, % Q1 2022 Q1 2023 6.6 5.9 -4.1 -4.0 -62.1 -67.8 8 4 May 2023 Q1 2023 Investor Presentation bekey#9Unchanged outlook 2023 Group full-year guidance (DKKm) Revenue EBIT Last Mile guidance (DKKm) Revenue 760-800 EBIT 135-160 920 - 975 125-160 2022 result: 836.5 2022 result: 184.7 2022 result: 995 2022 result: 192 Main assumption . . • Broad ranges reflect uncertainty related to high inflation, increasing interest rates, low consumer confidence and risk of recession followed by lower activity levels Last Mile: Continued pressure on volume Digital Services: Expected topline and earnings increase in BoligPortal, lower margins in Ofir and Bekey Digital Services guidance (DKKm) Revenue 160 - 175 2022 result: 158.8 EBIT 0-10 2022 result: 12.6 9 4 May 2023 Q1 2023 Investor Presentation#10Strategic priorities 2023 Value creation through cost focus and investments in digital transformation and growth • *NORTH MEDIA A/S Ensure strong capital structure to support growth • Explore strategic growth opportunities FKO DISTRIBUTION ✰ BoligPortal ofir.dk bekey • • Optimise packaging and distribution operations - cost focus Increase revenue from minetilbud and selected mail Expand Deutsche Post volumes Strengthen digital infrastructure and automation of the platform Grow partnerships, Data Insights and development of Boligmanager Expand business in Sweden Launch new platform, strengthen data collection and analysis Explore partnerships and increase collaboration with large companies Continue building foundation for scale and volume business Grow Distributors and Properties segments 10 10 4 May 2023 Q1 2023 Investor Presentation#11Q&A 11 4 May 2023 Q1 2023 Investor Presentation#12Financial calendar 2023 and Investor events 4 May 16 August 17 August 1 November 2 November Q1 2023 teleconference and HCA Capital presentation Q2 2023 Interim Report Q2 2023 teleconference and HCA Capital presentation Q3 2023 Interim Report Q3 2023 teleconference and HCA Capital presentation IR contact: CFO Kåre Wigh T: (+45) 3957 7000 M: (+45) 2565 2145 E: [email protected] 12 4 May 2023 Q1 2023 Investor Presentation#134 May 2023 Q1 2023 Investor Presentation North Media A/S Q1 2023 report *NORTH MEDIAA/S