UNILEVER INDONESIA: 2025 STRATEGIC THRUSTS

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Unilever

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Market Development and Strategic Execution

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Q1 23

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#1POND'S POND'S INSTITUTE JAPAN UV PROTECT SUN SERUM SPF 50+ PA UVA UVB PT Unilever Indonesia Tbk lightweight sunscreen with NIACINAMIDE - C NON-OILY NO WHITE CAST UBS OneASEAN Conference 31st May 2023 Unilever BARU Unilever Bersih Berseri di Bulan Suci RINSO MICELLAR SOFT Tangguh Angkat Noda Lembut di Tangan & Pakaian Buavita Manfaat Buah dari Alam Fair& BARU KINI Lovely MENJADI Glow& Lovely Sabun Mandi Cair Multi Vitamin Perawatan kulit lembut & cerah vitaglow Rinso MICELLAR SOFT Molto Dengan Teknologi Micellar LEMBUT PADA PAKAIAN DAN TANGAN 1X KUCEK BERANI KOTOR DEMI KEBAIKAN COLLA OLLAGEN S RASA KOREAN WHITE PEACH 100% VITAMIN CHARI Vunelia Manila Marund Perenne Vanila Kar#2Unilever INDONESIA & UNILEVER#3UNLEASHING THE FULL OPPORTUNITY OF INDONESIA Unilever Indonesia is projected to be the 7th Largest Economy in the World by 2030 4th largest population, additional ~2Mn/year GDP projected at +5% for the next 5 years 264 Mn 282 Mn 2017 2023 2030 296 Mn 5.1 5.2 5.0 5.5 5.0 3.8 3.7 3.3 2.8 Bappenas, BPS -2.1 Inflation is peaking in 2022, projected to be stable at 3-4% next year 2020 2.0 1.6 2021 2022 5.5 3.5 2023-2030#4Unilever WITH BIG ROOM FOR GROWTH Bigger Consumer Urban Population Size 282 Mn Population, 4th largest 70% at productive age (15-64 y/o), 54% are Millennials & Gen Z 13 Mn Increase in Productive age in the next 7 years Rise of Middle-Upper Consumers 43% in 2005 Upper 23% 26% Middle 32% 36% 62% Now 78% in 2030 Low 45% 38% 2020 2025 (FC)#5Unilever WITH BIG ROOM FOR GROWTH Geographical Growth Outer Islands have huge white space for growth Market Development Opportunities FMCG Per Capita Consumption* Indonesia X China 2x Brazil 3x Greater Jakarta +7% West Java +4% Central Java +9% East Java +8% Sumatera +14% Other Islands +9% *Source: Euromonitor. FMCG Value Per Capita Categories with <60% Penetration Body 58% Liquid Soap 57% Face 54% Juice 30% Postwash 19% Toilet Cleaners 5% Kantar, YTD Oct 2022 Q1 21 3.9 -0.4 Q1 21 Q2 21 Q3 21 -2.7 Q4 21 115 Recovery in HH Spending driven by price SPEND / HH 0.6 0.4 0.6 2.6 Q1 22 Q2 22 Q3 22 CONSUMPTION/HH 1.8 0.9 0 -0.9 -2.3 -2.8 -2.3 -2.6 Q2 21 Q3 21 Q4 21 Q1 22 Q2 22 Q3 22 Q4 22 Kantar Homepanel report Q4 22 Q1 23 3.5 4.1#6Unilever NUTRI TION 34% UNILEVER INDONESIA: 89 YEARS GROWING WITH INDONESIA HPC 66% USD 2.8 Bn Sales (2022) Category Leadership in >80% of our Business Top 10 Company in Indonesia Market Capitalization of USD 11 Bn Unilever owns 85% #1 Employer of choice for 9 consecutive years M mini ReceViennetta Correto Pepsodent Pepsodent Pepsodent JAWARA H-Mot Sunlight Molto Dov UP LUX LUX CLEAR 蔺 BONDS MEN MEN 43 Brands Our products are available in 3.2 million stores Every household has at least one of our products#7SCALE BRANDS ACROSS CATEGORIES WITH STRONG OPERATIONS Unilever 78% of Business is coming from the Top 15 Brands USD 200mn+ Sunlight Pepsodent Lifebuoy ד Rinso Royco BANGO Sejak 1998- USD 50mn+ SariWangi molto sunsilk Glow& Lovely POND'S Vaseline. WALL'S Rexona ≤USD 50mn Buavita Citra LUX Dove Wipot Vixal and more... KARBOL WANGI 匡 Big Operations 8 Factories (2 Rungkut, 6 Cikarang) Support and full access to 8 Global R&D Centers FY 2022 607 Distributors (467 Dry + 140 IC) 2400 trucks that shipped our product every day, nationally 220 million cases sold per year#8Unilever STRATEGIC PRIORITIES#9OUR VISION To earn the love and respect of every Indonesian by positively impacting their life everyday, everywhere OUR AMBITION BY 2030 Double the Household Spending on Unilever Products USD 40/ Household per year → USD 80/ Household per year#10Unilever UNILEVER INDONESIA: 2025 STRATEGIC THRUSTS k Strengthen and unlock Core Product superiority Market Development Bigger - Better Innovations Play Full Portfolio Drive Premiumization Build Tier-2 portfolio in select categories Build Execution Powerhouse Win in Minimarket & eCommerce Future-Fit Distributive Trade Transformation al Capabilities Capabilities in Modern Trade & eCommerce Drive Cost Leadership Integrated Operations (iOps) For Operational Effectiveness Sustainability at Our Core#11Unilever Rexona 1. Strengthen & Unlock Core Leading in Product Superiority More than 65% products are superior + BX ANGKAT NODA BUNUH EFEKTIF BAKTERI* Stronger and Better Communications Sunlight 10x BERSIHKAN LEMAK LEBIH CEPAT BAHKAN PADA PLASTIK More User, More Usage 8 categories have > 65% Category Penetration Oral, Soy sauce, Soup stock, Dishwash, Fabric Cleaning, Fabric Conditioner, Skin Cleansing, Tea Pepsodent 64% TO brands gain higher share in seq. L3M Lifebuoy Sunlight BANGO LUX Pepsodent SINCE 1972 Royco Rinso Vixal® closeup Feast Super Pell ඟ M MAGNUM BARU Rinso Rinso Ant. Neda BERANI KOTOR DEMI KEBAIKAN Pepsodent THICK NAFAS SEGAR 18 JAM "berdasarkan amish chip CRACKING CHOCOLATE 72 Rexona Rexona BARU UPGRADE KE 72 JAM KESEGARAN NONSTOP MAGNUM true to pleasure Kenikmatan Cokelat Belgia Mewah Semangatkan Sahur dengan Nikmatnya Semur BANGO KECAP MANIS "Berdasarkan hasil MAGNUM Increasing media investment Advertising as % of Net Sales Semuuur 7.4% 8.0% 5.5% 5.8% 5.6% 5.5% 2018 2019 2020 2021 2022 Q1'23#12Unilever 2. Play Full Portfolio REACH UP: DRIVE PREMIUMIZATION Premium segment sales grew by 17.7% in Q1'23. Market share in premium segment: 54% MAT Q1'23 Driving Serum & Micellar as the growing segments in Beauty Category PANCARKAN KULIT BERCAHAYAMU 10XLEBIH EFEKTIF DARI VITAMIN C+ BARU! POND'S UV PROTECT SUN SERUM BARU Dove MICELLAR SHAMPOO Rambut Lebih Kuat* & Tidak Lepek SPF PA++++ Vaseline GLUTA-HYA GLUTA+ HYALURON BRIGHTENING SERUM LOTION Vaseline. 10X GLUTA-HYA POND'S UV PROTECT SUN SERUM 35 POND'S UV PROTECT SUN SERUM 50+ lightweight sunscreen Sghtweight sunscreen NIACINAMIDE MIACINAMIDE-C Rambut Kering Himalayan Salt Dove Dove "rambut patah berkurang dengan pemakaian rangkaian Dove secara teratur Rambut Rontok Calcium Vaseline Gluta-Hya Pond's Sun Serum Dove Micellar Shampoo Driving Core+ benefits, riding on the natural trend in Personal Care Lifebuoy Pepsodent Puasa Seharian, Nafas Tetap Segar 18 Jam BARU BARU W Lifebuoy Lifebuoy Japanese sha & Sandalwood Scarb BARU LIFEBUOY JAPANESE LAWAN KUMAN BERBAHAYA DENGAN DAYA TAHAN ALAMI KULIT Lifebuoy natural HALAL Pepsodent COMPLETES HERBAL "berdasarkan studiab sikat gigi 2x sehari Pepsodent Herbal#13Unilever 2. Play Full Portfolio REACH DOWN: SERVE VALUE SEGMENT COMPLETE PORTFOLIO in Home Care and Skin Cleansing with launching value brands in Q1'23. Right asset in place to continue gaining market share in 2023 onward. Tier 1 Sunlight JERUK NIPIS 100 KAN 10x Cairan Pencuci Piring Tier 2 PERALATAN MAKAN KELUARGA TERLINDUNG DARI KUMAN BERBAHAYA BAKER MAND 1X CUCI Lifebuoy SABUN PENCUCI PIRING LAINNYA ANGKAT LEMAK Lifebuoy Dishwash Tier 1 Lifebuoy LUX BOTANICALS ACTIV SILVER FORMULA MAGICAL ORCH "dari Glow & Lovely Dove deeply nourishing Total 10 1 Tier 2 Glow& Lovely BARU BRIGHTENING BODY WASH BODY WASH PERTAMA* DI INDONESIA Dengan kandungan MULTI VITAMIN NIACINAMIDE Glow&Lovely Body Wash#14#3. BUILD EXECUTION POWERHOUSE Future-fit Distributive Trade Win in Minimarket Accelerate dCommerce SoliDT • Partnership program with • DT to unlock competitive growth Sahabat Warung Bringing the Scale & Efficiency DT consolidation from 600 in 2019 to474 today Step Up Digitalization & eRTM PORTFOLIO CONTENT esign L DEMAND ChannelATION EXECUTION Get the basics firing: • Improve SKU productivity Land Strategic Pricing Healthy Inventory Right Portfolio Designed for eCommerce Portfolio Partner to Win Demand Creation Media spend on digital platform. Win key dCom shopper events Customized innovation X for Minimarkets Build Strong dCom Capability#15#4. TRANSFORMATIONAL CAPABILITIES PLAN DELIVER & EXECUTE COLLECT SIMPLIFY 'Edge To Edge' Integration Process AUTOMATE Enabled By Simplified, Connected Technology UNLOCK An Outcome Focused Organization PARTNER Partnership That Unlock Value CONSOLIDATION. ELIMINATION Unlocking Team capacity 30% of time efficiency MACHINE LEARNING AUTOMATION 90% Big Technologies deployed in the integrated ways MEANINGFUL WORK LEVERAGE EXPERTISE Customer obsessed and data driven decision making Partnering with experts in industry#16Unilever I I I #5. SUSTAINABILITY AT OUR CORE ULI 75% of our Brands are over-indexed in attribute of "bringing positive impact to environment and society (Kantar Worldpanel - SLP Attribute) Improve People's Health Confidence and Wellbeing Improve the Health of the Planet Contribute to a Fairer, More Socially Inclusive World SINCE 1972 Royco Untuk memulai Unilever merawat kebersihan diri sendiri, Sekolah Sehat memberikan edukasi: Collect & Process Rinso Waste Cuci Tangan Lauk 1/3 dari setengah piring Pakai Sabun Buah 1/3 dari setengah piring sekolah Ayo hidup sehat deng Makanan Pokok 2/3 dari setengah piring Sayuran 2/3 dari setengah piring Sikat Gigi Pagi dan Malam LANG Glow& Lovely BINTANG BEASISWA B20 Unilever SAMPAH DAUR ULANG PLASTIK BISA JADI KEMASAN RINSO! Ada 2 tanda di kemasan daur ulang Rinso yang sudah terakreditasi! Rinso HEMATU CAATTIN HAS ULANG Rinso Glow & Lovely Bintang Beasiswa 2022 Pendaftaran Telah Dibuka! O Cek sekarang di www.kelasberbagicerah.com Presiden Direktur Unilever Indonesia Pimpin B20 Women in Business Action Council (WIBAC) Dorong Percepatan Pemberdayaan Perempuan untuk Kemajuan Ekonomi Global EVENT: WOMEN Accele ing Women M BUSINESS ACT e Ind G' Eco • 100 million nutritious plates since 2019. School Health Program: 15 million+ students in 58,000+ schools since 2016. • 29k ton plastic waste collected through waste banks in 2022. • 34k ton plastic waste transformed into Refuse Derived Fuel (RDF) in 2022. Glow & Lovely scholarship for 330 young women since 2017. Drive equal opportunities for women through leadership for Women in Business Action Council (WIBAC), a legacy project of B20.#17Unilever EXCELLENT EXECUTION OF STRATEGIC PRIORITIES STARTED TO TRANSLATE INTO RESULT PROGRESSION IN MARKET SHARE Stronger L3M is driven by 11 out of 15 categories Increase Competitiveness in MT while maintaining DT share Total Corporate Market Share MT Market Share 38.4% 37.9% 38.3% 38.0% 38.0% 30.9% 30.9% 31.0% 31.9% 41.1 40.3 40.3 39.7 39.3 38.5 MARGIN PROGRESSION Improvement in GM% as commodity prices eased 48.7% 47.8% 45.6% 42.6% 49.3% Q1'22 Q2'22 Q3'22 Q4'22 Q1'23 37.0 35.9 35.1 34.8 33.2 32.8 Higher EPS compared to last 2 quarters 30.2% Q1'22 Q2'22 Q3'22 Q4'22 L3M Feb'23 Dec'21 Q1'22 Q2'22 Q3'22 Q4'22 L3M Value Volume Value Volume Source: Nielsen Retail Feb 2023 53 37 31 20 37 Q1'22 Q2'22 Q3'22 Q4'22 Q1'23#18Unilever 2023: Looking Ahead View of 2023 Market in L3M April'23 was showing a slowdown compared to P3M at -4.4%, with festive impact is less than expected. We continue with our strategy on leading Market Development and winning the consumers. Focus remains on growing competitively and investing behind our brands while managing inflationary pressure. 「り ULI#19Thank you Unilever Ira Noviarti (President Director), Vivek Agarwal (CFO)

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