Investor Presentaiton

NEOM Concept Evaluation: Who Thinks What? Appeal, Relevance & Uniqueness Of The NEOM Concept By Demographics - By Region, Age, Nationality, Gender, & SEC 72% 57%中 Considered NEOM Relevant To Their Needs & Lifestyle 73% Considered NEOM Unique Relative To Other Cities In The Middle East 68% Considered NEOM Unique Relative To Other Cities In The World Considered NEOM Appealing Western Region 71% Central Region 75% Eastern Region 71% Southern Region 69% 60% 59% 55% 50% 53% Northern Region 69% 72% 75% 76% 67% 70% 67% 71% 69% 61% ------ 67% 18-24 25-34 35-44 45+ 68% 54% 71% 65% 73% 58% 72% 68% 73% 57% 73% 70% 60% 63% 79% 70% Male Female 56% 72% 65% 71% 74% 59% 74% 72% Local 58% 73% 68% 72% Arab Expats 59% 78% 69% 79% Other Expats 57% 52% 63% 63% A-B C1 C2 D-E 69% 81% 78% 67% 75% 79% 57% 77% 76% 47% 68% 64% 75% 72% 69% 67% GAME CHANGERS Ipsos

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