BuzzFeed Inc. Entertainment & Culture Presentation slide image

BuzzFeed Inc. Entertainment & Culture Presentation

BuzzFeed Inc. Portfolio of premium digital content brands that define culture. Entertainment & Culture BuzzFeed ENTERTAINMENT COMPLEX NETWORKS.. Food TASTY BuzzFeed News News #1 in time spent among Gen Z and Millennials(1) Leader in time spent among males Ages 18-24(2) Over 180 million Facebook followers (3) Emerging Brands As/Is BRING Beauty ME! Travel Goodful IN HUFFPOST Pulitzer Prize-winning news organizations 2 Health Home (1) Source: Comscore Media Metrix, Multi-Platform, Key Measures, January 2022 (A18-A34). As compared to competitors including: New York Times Digital, Meredith Corporation, Hearst, Discovery Inc. Conde Nast, Washington Post, Vox Media, Dotdash, Group Nine Media, Vice Media Group, Bustle Digital Group. We define Time Spent as the estimated total number of hours spent by users on (i) our owned & operated US properties, (ii) our content on Apple News, and (iii) on our content on YouTube in the US, as reported by Comscore, and (iv) the estimated total number of hours spent on our content on Facebook, as reported by Facebook. Please refer to Slide 33 in the Appendix for a full definition. (2) Source: Comscore Media Metrix, Multi-Platform, Key Measures, October 2021 (Males 18-24). As compared to competitors including: New York Times Digital, Meredith Corporation, Hearst, Discovery Inc. Conde Nast, Washington Post, Vox Media, Dotdash, Group Nine Media, Vice Media Group, Bustle Digital Group. (3) As of March 2022. 11
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