2023-2025 Business Plan

MARKET SCENARIO A new client mindset is shaping the yachting industry The willingness to enjoy intimate and safe stays is attracting a new generation of yacht buyers Average age of Sanlorenzo superyacht new buyers¹ ~56 years 48 years Previous Current² Average days ~60 days ~120 days spent on board3 Previous Current 4.5 years Frequency with which a SL repeat client changes yacht4 + 68.6% Average increase in value of the latest yacht bought by a SL repeating client versus the previous one4 1. Based on the contracts for the sale of superyachts signed between 2016 and 2020 2. 123+ Based on the contracts for the sale of superyachts signed in 2021 and H1 2022 3. Based on discussions with clients 4. Based on the contracts signed with repeat clients from 2012 to H1 2022 Search for a well-balanced life with freedom, safety and privacy New technologies for connectivity, significantly extending the time spent on board Sanlorenzo is still leveraging on its high customer retention, benefitting from clients' trading-up 56

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