Investor Presentaiton
Previous Studies with Tracking for Manitoba
2017 CSA Investor Index
The 2017 online survey was conducted between August 28th and October 2nd 2017 from nationally representative online panels managed by
Survey Sampling International (SSI) and Ipsos. Nationally, 7,271 Canadian adults completed the survey. The online panels were recruited from
a wide variety of sources to reflect the age, gender, region and language characteristics of the country as a whole. The online sample has been
weighted by age, gender, and province using 2016 Statistics Canada Census data to reflect the actual demographic composition of the
population. In addition to weights derived from Statistics Canada Census data, the online sample was also weighted by the results of a
August-September 2017 national telephone survey to verify the distributions from the online survey on the key investor segments. In 2017,
there was an oversample for Manitoba that was weighted down to n=500.
2012 CSA Investor Index
The 2012 online survey was conducted between May 17th and 31st 2012, using INNOVATIVE's national research panel, Canada 20/20™, as well
as respondents drawn from nationally representative samples managed by SSI and uThink. Nationally, 6,911 Canadian adults completed the
survey. The online panels were recruited from a wide variety of sources to reflect the age, gender, region and language characteristics of the
country as a whole. The online sample has been weighted by age, gender and province using 2011 Statistics Canada Census data to reflect the
actual demographic composition of the population. While there was no oversampling in Manitoba, we have sufficient sample to include
tracking results.
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