Investor Presentation
Digital Progress: Canada
Digital Adoption (%)¹
+7%
+200 bps
Active Digital
3,329
3,599
3,847
4,071 3,960 4,222
Users (#'000)
+27%
59%
55%
58%
60%
50%
46%
2018
2019
2020
2021
Q2/21 Q2/22
+1,400 bps
+8%
2018
2019
2020
2021
Q2/21
Q2/22
Active Mobile
Users (#'000)
3,073
3,393
3,242 3,488
2,396 2,666
Digital Sales (%)
+46%
+300 bps
2018 2019 2020
2021
Q2/21 Q2/22
29%
+0 bps
26%
26%
26%
23%
+300 bps
16%
Self-Serve
Transactions
(%)
84%
87%
92%
93%
93%
93%
+900 bps
2018
2019
2020
2021
Q2/21
Q2/22
2018 2019 2020
2021
Q2/21 Q2/22
Definitions
Digital Sales (% of retail unit sales using Digital platforms, excluding auto, broker originated mortgages and mutual funds)
Digital Adoption (% of customers with Digital login (90 days) / Total addressable Customer Base)
Digital Users: # of customers who logged into website and/or mobile in the last 90 days
Mobile Users: # of customers who logged into mobile in the last 90 days
Self-serve Transactions: % of Financial transactions through Digital, ABM, IVR
1 Digital Adoption definition for Canada was updated in Q1/21 to reflect new addressable customer base, excluding indirect-channel acquisitions
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