Investor Presentaiton

Market Size across Product Segments V-GUARD Products Market Size (Rs. Crore)* Organized Unorganized Total Key Players Production Model Distribution Channel Strategy *Company estimates FY16 WATER HEATERS FANS UPS Digital UPS 1,325.00 5,000.00 160.00 700.00 1,500.00 240.00 4,500.00 750.00 2,025.00 A.O. Smith, Racold, Bajaj, Venus, Crompton Greaves, Usha 55% Outsourced Consumer Durable stores, Electrical and Hardware Stores 6,500.00 400.00 Crompton, Usha, Bajaj Electricals, Havells, Orient Numeric, APC, Emerson 90% Outsourced Consumer Durable stores, Electrical and Hardware Stores 100% Outsourced Consumer Durable stores 5,250.00 Microtek, Luminous, Su-Kam, Exide 100% Outsourced Consumer Durable stores, Electrical and Hardware stores, Battery Retail stores 19

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