Investor Presentaiton

▲ DELTA The Sky is the Limit Significant revenue upside to regaining share of total travel spend and leveraging Delta's customer base Increase Delta's Share of the Travel "Pie" Air Travel as Percentage of Total Travel Spend 24% 2004 $10B opportunity for the airline industry 19% 2011 • Expanding the Revenue Possibilities Utilize revenue management tools and capacity discipline to align pricing with cost of product - Changing our pricing philosophy 160 million annual passenger base onboard creates significant opportunities for advertising and marketing. • 90 million SkyMiles members with touch points inside and outside the travel sphere • Position delta.com and digital apps as online marketplace for media, entertainment, music and other products - Over 1.1 million unique visitors per day....and growing Source: U.S. Dept of Commerce Bureau of Economic Analysis, total spend includes air transportation, tourist packages, accommodations and amusement parks 38

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