Investor Presentaiton
INITIATIVE #2: BETTER SELLING AND SERVICE
Better Selling and Servicing Fortify Delta's Leading Position
Strong Direct Channels
52%
direct
distribution
42%
of direct revenue
is premium
Opportunity to Expand
in Corporate Direct
Booking Tools
Third Party Opportunity
(e.g. Expedia, Concur)
10%
accounts with
Comfort+ in
policy
81%
accounts with a
premium product
in policy
$400-500M
per point of mix improvement
in external channels
RIP DETAILS
BOARDING PASS
DL1219 on time
Boards in 2 hours 39 minutes
Where's My Plane
ATL
Atlanta, GA
IL
Los Angeles
©th 47m Unti
INFLIGHT
Your plane departed LAX at 6:35am
Aircraft Details
DL1219
LAX
ON TIME
O
1:42pm
rdan Parker
er Medallion
To
Try "New York"
From $550
C
DMF+
Domestic Term-South
อ
5
BOOK
FLIGHTS
PROFILE
TSA wait times
Currently 15-20 minutes
TSA Pre-
1 of 2
BOARDING
10:25am
ADELTA
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