Preparing for the Future - 6 Core Investment Areas
China Market
Industry Demand
(Thousand units)
-20.5%
2019
2020
-49.8%
-2.9%
8.4%
2.5%
China Strategy
Successful
new car launch
Long-term roadmap
for sustainable growth
YoY
1,995
1,585
1,193
192
-83.9%
1,925
965
1,533 1,488 1,515]
1,643
1,654
1,696
Jan
Feb
Mar
Apr
May
Jun
Hyundai Sales (Wholesales)
(Thousand units)
M/S
2020
YoY
2.0%
0.5%
3.1%
2.3%
2.4%
2.6%
0.3%
-97.4%
-50.5%
-32.0%
11.1%
-20.1%
Recover sales and M/S
• Improve profitability &
dealer competitiveness
New Model Line-up
Newly Launched
• Focus on
EV
Genesis
• Optimize capacity
2020-2021
Palisade*
61
55
50
44
40
38
32 32
Sedan
30
34
36
Elantra
Mistra La Festa F/L
Sonata
Jan
Feb
1
Mar
Apr
May
Jun
SUV
New MPV ix35 F/L Tucson
ix25
Sales by Model
(Thousand units)
22.1%
20.4%
10.6% 9.6% 9.2% 6.6%
350 (H1 2019)
China Strategic Models (50%-60%)
EV
19.9% 15.5% 13.5% 13.6%8.0% 6.9%
Elantra ■ix35
(C2-Sedan) (SUB-C)
235 (H1 2020)
Mistra EV
La Festa EV
IONIQ 5
La Festa
(C2)
Celesta ■ix25 Mistra Others
(C2) (SUB-B) (D-Sedan)
17
* Palisade will be imported from Korea
. Launch schedule is subject to change
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