HT Media Investment Proposition

2) FEVER - A High Impact Radio Station 332x52 cm WIN Rs.1,04,000 EVERY 104 MINS EVERYDAY! Tune into Fever 104 FM now to find out how Fever FM NO AGONY AUNTS. JUST MUSIC 104 Fever ■ Differentiated positioning: Less Talk More Music....Format radio station ◉ 104 Targeted at SEC AB, between 25-34 years of age ■ Collaboration with Virgin enabling operational excellence A leadership team of global radio experts with a track record of successful radio stations in Asia, South Africa and Europe ■ Current footprint in Delhi, Mumbai, Bangalore and Kolkata; addressing 60% of the industry ■ Consistently improving Performance ◉ Created listener interaction and engagement through innovative consumer promotions Acquiring dominant positions in key markets NO SILLY JOKES. JUST MUSIC NO RECIPES JUST MUSIC. ☐ 10% No. 1 in Mumbai & Bangalore Maintaining No. 2 position in Delhi II HT Media FM 21

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