USL Strategy Refresh

Key Shifts DIAGEO FROM Distributed focus on Transformation, Margin and Moderate Growth Enterprise Focus ΤΟ Focus on sustained double digit, profitable topline Growth Portfolio Core i.e. Lower & Mid Prestige Focus Broader Based Break-out growth on P&A Consumer Present Forward - i.e. today's Core Present Forward AND Future Back Focus Transformed Culture Culture Shift 'Best in Class' Culture, Speed & Simplicity Corporate Citizenship Role in Society ESG✶ for Stakeholder Value *Environmental, Social & Governance 27

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