Blackwells Capital Activist Presentation Deck
A
B
C
BW
PELOTON HAS NOT ADEQUATELY ADDRESSED ANY OF ITS CHALLENGES
The management team is largely the
same as it was months ago and appears
ill-equipped to resolve the Company's
issues
The Company continues to make
strategic missteps around product roll-
outs, cost-cutting and product quality
Peloton remains undervalued and
lacks credibility with investors
BLACKWELLS CAPITAL
■
The "restructuring" that Peloton announced with much fanfare as part of a “leadership
transition" in February 2022 has resulted in the hiring of just one new senior executive
▪ This one new hire - Peloton's Chief Supply Chain Officer - does not appear to have the
right experience needed to resolve Peloton's extensive inventory and production problems
▪ The Company's CFO has made misleading statements to investors and appears unable to
issue accurate guidance
▪ The recent cost-cutting initiative lacks transparency and does not go far enough
The launch of Peloton's underwhelming new product, Guide, was seemingly a flop
▪ The Company appears to be facing more quality control issues with its bikes
W
▪ Since the leadership transition, Peloton's stock has continued to decline, trailing peers and
the relevant indices
▪ Peloton remains undervalued by the market and the analyst community appears skeptical
that the Company's turnaround efforts will drive value
22View entire presentation