Arab Bank Digital Transformation and Growth Strategy
Arab Bank is implementing a customer focused strategy by leveraging digital transformation
Delivering a superior digital customer experience..
•
Digital Channels - Arabi Mobile, Arabi Connect, Arabi Next
•
Digital Onboarding
•
E-payments
•
Eco-system
•
Online Marketplaces
عربي كونكت
Arabi Connect
البنك العربي
ARAB BANK
Introducing new business models..
• Became 2nd largest acquirer in Jordan
·
Leveraged our Merchant and Partner Ecosystem to provide
special offers to customers including loyalty points instant
redemptions and Buy-Now-Pay-Later at Point of Sale
Launch dedicated SME mobile banking app to support that
growing segment, fueled by expanding merchant network
Launched Reflect neobank platform in Jordan and Palestine
providing a branchless banking experience targeting mass
segment and digital savvy customers
Leveraging internal data to provide customer-centric insights,
personal digital engagement and building Al-based
recommendations for sales and risk mitigations
Developed Omnify - Banking as a Service platform to offer
embedded finance products
P
Reflect
OMNIFY
BaaS, Powered by Arab Bank
Arabi Next
ريفلكت
البنك العربي
ARAB BANK
Arabi Next
Digital
Transformation
Innovation
Initiatives
Customer
Experience
Information
Technology
Backed by a robust IT infrastructure
and enablers..
•
•
Strong focus on Cybersecurity and Data Protection
•
Leverage robotics process automations and Al to automate IT
operations
• New MACH based design architecture; Microservice, APIs
Established a wholly owned Fintech and IT development
subsidiary - Acabes
acabes
البت الفريق
Powered by LAB BANK
And innovation initiatives..
AB>iHub
AB iHub (Jordan and Egypt) - R&D
AB iHub Centre to explore, educate and
The Innovation Hive Powered by Arab Bank
ABX
experiment with Startups & Intrapreneur
program to implement digital staff ideas
―
ABX an accelerator adapting and scaling
Fintech solutions for Arab Bank
=
AB Ventures Corporate VC fund focusing
mainly on Fintech to augment Arab Bank
access to global innovation
ABVENTURES
Arabi @mart
ARABI
Shopi
Arabi e-Mart and Arabi Shopix
Online marketplace
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