HSBC Investor Day Presentation Deck

9:41 Home Digital: Supporting significant customer experience improvements My accounts VISA Your email is out of date Tap here to update your email address in your profile settings. As part of a broad digitisation and automation agenda, we are making specific investments aiming to deliver a truly differentiated customer experience Personal and relevant experiences Data-led, targeted, relevant messaging that deep links to services. Improved navigation. Personalised home page 'widgets' exposing key feature sets My everyday account 40-01-07 20951889 £3,642.00 -£1,000.00 Advance Credit **** **** **** ****1234 Suggested for f you Update my email X View all accounts > Contactless payment Last week you have spent £200.00 via contactless payment 9:41 Plan Spending insights Top category Your top category spend this month is Coffee Category budget 555 Expense so far £197.10 Balance after bills ů View transactions Food You've used over 80% of your budget View all My everyday account this month: £1,200.00 Your current balance is £3,642.00 View all Budget remaining £210.00 Intro CMB View all WPB COO Risk Support to manage financial health and personal aspirations through transaction enrichment, pots, goals and micro savings Finance Wealth and international capabilities Mobile wealth capabilities connected to planning tools. Normalising investment as part of everyday banking for a broad range of customers ◆ Manage, spend and send money in multiple currencies anywhere and anytime with Global Money Digital onboarding and immediate access In-app, new-to-bank acquisition with instant digital service registration, delivered through a global onboarding improvement programme Spend, save and invest, all in one place 39

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