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Gaining Share Across All Categories 2017 Coupang Share of Korean E-commerce Segment Categories, indexed to 2017 2018 2019 2020 2021 Categories Included: Consumer Electronics (CE), Consumables, Media, Hardlines (excl. CE), and Softlines Note: Coupang share includes retail sales and 3P merchant sales. 3P merchant sales include marketplace and Fulfillment and Logistics by Coupang ("FLC") coupang 8

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