Investor Presentaiton

The Headwinds of Beer GLOBAL MARKET TRENDS NATIONAL BREWERIES ☑ % Change in 1127 935 996 734 591 RTDs Spirits Beer Wine Cider 388 475 Number of Breweries from 2020E/2019 2014 2015 2016 2017 2018 2019 2020E Pre-Covid Trend +13.2% Source: Statista Volume CAGR +7.8% (2.0%) (0.9%) +0.4% +0.3% 2014 to 2019 Since 2013/2014, craft beer has gained market share across Canada and significant capital investment has been made resulting in a material increase in the number of breweries... Immediate Covid GLOBAL BEER SALES (billion litres) Impact +43.1% (9.7%) (9.2%) (9.3%) (12.2%) % Change 2019 to 2020 '19-'24E CAGR of (0.6%) 197.2 195.3 193.5 194.9 198.1 200.7 180.4 185.8 189.0 191.9 194.6 % Change in Global Beer Sales from 2020E/2019 Category Resilience Volume CAGR +21.8% (0.7%) (0.9%) (1.3%) (1.0%) 2014 2015 Source: Euromonitor 2016 2017 2018 2019 2020E 2021E 2022E 2023E 2024E (10.1%) 2019 to 2024 Source: IWSR ...however, since that time beer consumption has been in decline nationally and globally The continued increase in the number of breweries is unsustainable in an environment of declining beer consumption Big Rock Brewery Inc. (TSX: BR) 10

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