Global Beverage Trade and Company Overviews slide image

Global Beverage Trade and Company Overviews

DRIVERS OF SUCCESS New Zealand's success in beverages has three key drivers IDEAL CLIMATE & SOILS EFFICIENT PEOPLE & SYSTEMS LOCATION & MARKETS Low production cost Trusted by consumers High share in key products Temperate climate similar to Italy or France Temperature extremes moderated by surrounding ocean Isolated location protected by natural barriers - Innovative New World wine producer that burst onto the global wine scene in the 1980's Industry highly focused on export success Large pool of skilled people Strong systems and support networks Source: photo credit (NZStory and images under license from shutterstock.com) Well-organised, cohesive industry Excellent proximity to East & South-East Asian markets - CER agreement with Australia NZ was the first developed country to sign a free trade deal with China (2008) CORIOLIS 7
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