FY2012 H1 Results and CSR Activities Presentation
CSR Activities 3
Support activities for next-generation fashion designers and creators
1. FIGHT FASHION FUND by PARCO
29/31
First micro fund in Japan for "everyone" to support the business growth of the next generation of fashion
designers.
Due to its popularity, the first fund is already fully subscribed and has been closed.
Holding fashion show for designers who received funding and product development meetings and social
events for investors and designers.
We are going to continue to fully support business growth through activities such as providing sales
opportunities at PARCO.
JBR
OKAMOTO
my panda
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"KAWAII MY PANDA IS A
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Designer Profiles
JUN OKAMOTO
The brand held its first fashion show at Shibuya PARCO in March. At the same time
the brand's merchandise was on sale at PARCO's own once-a-month shop.
Made its Japan Fashion Week (Tokyo collection) debut in October and won the Japan
Fashion Week next-generation designer assistance.
The brand opened its first temporary store on the 1st floor of Shibuya PARCO Part 1.
my panda (Smiles Co. Ltd., Yuko Nakamura
Took advantage of the Fight Fashion Fund by PARCO to launch a new brand, and held
product development meetings with investors between March and June.
Together with the brand launch in October opened first store on the 1st basement floor
of Shibuya PARCO Part 1.View entire presentation