Insurance Market Analysis

Demand insights Insurance awareness & perceptions: ■ Most uninsured remain suspicious & bad "word of mouth" publicity "Insurance is good, but half complicated. In my case I pay, but I don't know if I'll ever be compensated." "Some say insurance isn't trustworthy. Their car was stolen, and the insurance didn't pay out. ☐ But the insured are won over & see insurance as "disciplined savings" "Insurance leaves you feeling more comfortable about the future. You sleep better at night, because you have fewer worries." cenfri

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