Snap Inc Results Presentation Deck slide image

Snap Inc Results Presentation Deck

Average Daily Active Users (DAU) (in millions, unaudited) GLOBAL 280 Q1'21 EUROPE 2 77 Q1'21 293 Q2'21 78 Q2'21 306 Q3'21 80 Q3'21 +18% 319 Q4'21 +10% 82 Q4'21 332 Q1'22 84 Q1'22 347 Q2'22 86 Q2'22 NORTH AMERICA ¹ 93 Q1'21 REST OF WORLD 111 Q1'21 95 Q2'21 120 Q2'21 96 GLOBAL DAU INCREASED 54 MILLION, OR 18%, YOY REST OF WORLD INCREASED 42 MILLION, OR 35%, YOY Q3'21 130 Q3'21 +4% 97 Q4'21 +35% 140 Q4'21 98 Q1'22 150 Q1'22 99 Q2'22 162 Q2'22 We define a Daily Active User, or DAU, as a registered Snapchat user who opens the Snapchat application at least once during a defined 24-hour period. We calculate average Daily Active Users for a particular quarter by adding the number of DAUs on each day of that quarter and dividing that sum by the number of days in that quarter. ¹North America includes Mexico, the Caribbean, and Central America. 2Europe includes Russia and Turkey. Numbers throughout presentation may not foot due to rounding. 8
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