Pilulka's Market Expansion and Innovation

5 3 KEY INVESTMENT CONSIDERATIONS (2/2) Leader in innovation with an extremely customer-centric approach 6 7 8 Pilulka is the sole player in the online pharmacy, offering its own delivery service. Pilulka Express provides express delivery of orders 60 minutes from their receipt. More than one-third of online orders in the Czech Republic and one-quarter of online orders in Slovakia are processed using this service. At the same time, Pilulka operates a network of its own Pilulka boxes, allowing the personal and unrestricted pick-up of orders at dozens of locations across the Czech Republic and Slovakia. As the first online pharmacy in Central Europe, Pilulka introduced a fully-fledged shopping app for Apple and Android OS and was the very first e-shop in the Czech Republic to implement Apple Pay on its app Emphasis on environmental protection and sustainability Pilulka places great emphasis on minimizing the environmental impact of its operations, it has started using certified recycled paper in shipment packaging recently, takes packaging material from its customers for reuse and has introduced fully electronic invoicing. The company is also gradually introducing CNG-powered vehicles into its fleet - two-thirds of the total transport in 2021 was provided by CNG-powered vehicles Opportunity for further growth after the introduction of Rx-online The expected deregulation of the online sales of prescription drugs (Rx-online) in the Czech Republic, Slovakia and other markets may lead to a sharp increase in Pilulka's sales. As a leader in digitalisation with a broad customer base and an established and trusted partner, Pilulka could benefit substantially from the potential deregulation A pioneer in connecting online and offline pharmacies Pilulka was at the beginning of online pharmacies roll-out in the region and is also a pioneer in exploiting the synergies arising from the combination of online sales and brick-and-mortar pharmacies. Pilulka will further develop the multichannel approach and will focus particularly on its own network of partner pharmacies, which provides significant benefits to member pharmacies 00 8 +pilulka

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