Freshpet Distribution and Sales Performance

Just scratching the surface of HH penetration potential Prime Prospects 26% Prime With Top 2 Box Purchase Interest in Freshpet Concept Prospects PP's with Positive Interest (53%) 14% Positive Purchase Intent Super Premium & Premium Pet HH's (50MM) Super Premium & Premium Pet HH's (50MM) By 2025, there will be 7.5 million HH's who have expressed top 2 box purchase interest in the Freshpet idea - and we have reached <2 million so far n=359, n=140 freshpet 43 33

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