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Investor Presentaiton

Opportunity for growth extends across vertical markets $10B+ 2021 TAM <10% Revenue Penetration Revenue Penetration by Vertical $3.5B+ TAM Each vertical represents $1.5B+ TAM Each vertical represents $0.5B- $1B TAM Nonprofits <10% Faith- based <5% Companies & Foundations <5% K-12 Schools <20% Healthcare <15% Sources: FY 2020 Blackbaud Revenue. Global TAM based on IRS data, Canadian Revenue Agency, Private School Universe, IPEDS, Dun & Bradstreet, HIMSS, Guidestar, Blackbaud internal data blackbaud Higher Education <25% Arts & Cultural <10% 11
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