Bakkt Digital Assets Presentation
Large and Growing Market
Massive SAM(1)...
...With an "Unbounded" TAM (2)
Gift Cards (3)
~$1.6tn
$703bn
~$5.1tn
~26% CAGR
$3tn
Cryptocurrency (4)
$1.4tn
Gift Cards (3)
$564bn
Cryptocurrency (4)
Loyalty
Points/Miles(5)
Loyalty
$316bn
Points/Miles (5)
In-Game Assets (6)
$50bn
$599bn
$88bn
In-Game Assets (6)
2020
2025
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(1)
(2)
Serviceable Addressable Market. Dollar ($) amounts represent notional amounts, not aggregate revenue.
Total Addressable Market. Dollar ($) amounts represent notional amounts, not aggregate revenue.
(3) Allied Market Research.
2020 estimate based on CoinMarketCap, Global crypto market cap as of December 14, 2020. 2025 estimate based on projections from ARK Investment Management, LLC.
Management estimates based on 2020-2024 data from Infiniti Research.
(6)
Management estimates based on relevant industry data.
International
Increased asset class digitization
Increased retail participation
Equity and fractional share trading
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