GROUP - EBIT PERFORMANCE - PRE COVID TO NOW

Domino's LOOKING FORWARD REBUILDING WITH CUSTOMERS FIRST ■ Commodity and labour increases are anticipated in the short term, continuing into FY24, albeit not as significant as previous increases passed through in FY23 ■ There remains a potential for further, unanticipated inflationary pressures to affect unit economics, notably labour increases and short-term energy price rises ■ Initiatives designed to offset inflation are still in play to optimise franchisee profitability and grow customer counts ■ Pricing power is built on higher quality customer experiences through operations and an improved product (More for More) ■ Domino's Value (Product + Service + Image at an affordable price) is central to attracting new customers and building frequency with existing customers Management are confident the strategy of building improved performance through increasing customer counts and sales is sound. ■ The fundamentals of Domino's Value Tree are strong (slides 37-40) BURGER JOINT FINALLY, A... NEW BURGER HAMBURGER MINI MADE FOR DELIVERY BURGER JOINT HAMBURGER BURGER JOINT CHEESEBURGER MINI BURGER JOINT CHEESEBURGER 36

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