B2B Growth Avenues

Strategy Allowing for Fast and Efficient Scale Up Revenue Pipeline €400m Existing and signed Subscribers ARPU ~€1bn . 2021A B2B B2C New verticals 2025E Source: Company information. (1) Includes small contribution from ads and brand partnerships. B2B: о Growth of existing partnerships о Ramp-up of RTL partnership о Launch new deals in attractive audio streaming markets across various verticals B2C: Focus on large and attractive markets ⚫ New verticals: Cross-selling new high-margin offerings (including well-being) 73

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