Wix Investor Day Presentation Deck

Reconciliation of GAAP to Non-GAAP financial measures in millions Cumulative Cohort revenue Cumulative Cohort change in deferred revenue Cumulative Cohort bookings Q1'10 $1 $32 $33 Analyst & Investor Day | May 2022 Q1'11 $2 $45 $47 Q1'12 $2 $55 $57 Q1'13 $6 $111 $117 Q1'14 $8 $151 $159 Q1'15 $10 $152 $162 21 Q1'16 $13 $169 $182 Q1'17 $16 $182 $198 Q1'18 $20 $176 $196 Q1'19 $22 $147 $169 Q1'20 $24 $113 $137 Q1'21 $28 $70 $98 Q1'22 $21 $7 $28 Wix

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