Investment Fraud Awareness

Investment Opportunities on Social Media: 1-in-4 (26%) Manitobans have seen investment opportunities advertised on social media Q Have you ever seen information on investment opportunities advertised on social media? [asked of all respondents; national n=5,000, MB n=500] Segmentation (Manitoba 2020) Respondents who say "yes" 98 Investor Segments No savings 29% National Manitoba Savings, non-investor 19% Non-frequent investor 24% Frequent investor 43% 2020 29% 56% 16% 2020 26% 59% 15% Investment Knowledge Low 24% Medium 29% High 26% Advised Segments Non-investor 23% DIY investor 18% Advised investor 34% 2017 27% 61% 12% 2017 26% 62% 12% Manitoba Region Winnipeg 29% South/West 26% Central/North 16% Winnipeg Region Central/North 30% East 25% South/West 32% 2012 24% 62% 15% 2012 15% 71% 14% Age 18-34 41% 35-54 23% 55+ 16% Gender Yes No Don't know Men 29% Women 23% Note: 2017 national n=5,000, MB n=500; 2012 national n=5,198, MB n=218

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