Grow & Scale - Improving Sales Effectiveness

Our Ambition | Increase primary clients and accelerate earnings growth by additional investment in analytics, mobile and digitization RETAIL GROWTH OBJECTIVE (REVENUE, $Bn) ~8.7 F23 7%+ CAGR Note: For footnoted information refer to slides 39 to 43 F28 MEDIUM-TERM STRATEGIC METRICS +1MM Primary Clients 35% of total clients vs. 28% today +$85Bn Retail Deposits & Investments vs. +$60 Bn from F18 - F23 30%+ Revenue from Digital & Virtual Sales¹ From ~10% today ~10% Fee Growth CAGR from Cards, Funds and Insurance 15

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