GAP VIII: Roles, Perceptions and Expectations of the COM/PR Function

GAP Accepted Practices Generally USC Annenberg Budgets: PR:GR Comparison, Large Public Companies, 2013 vs. 2011 (PR/COM Budget as % of Gross Revenue) 0.30% 0.25% 0.20% 0.15% 0.10% 0.06% 0.05% 0.04% 0.00% 2011 2013 48 Strategic Communication and Public Relations Center

View entire presentation