Investor Presentaiton
Real Estate Market in Ghana
Middle Income
Key Characteristics of Segment
This segment falls within the USD 50,000 to USD 180,000 housing
cost bracket;
Households are expected to grow by an average of 100,000 per
year
The need for and willingness to pay to gain reasonable access to
good social amenities and infrastructure at reasonable costs
Inadequate access to quality homes and attractive mortgage
financing;
More limited resources implies that housing units for this segment
are located on the outskirts of prime locations
Property usually held as primary residence
Usually, semi-detached and detached units, apartment complexes
of between two (2) to three (3) bedrooms; and
Mainly private sector led and provided.
Implication and Opportunities
edendale
Huge deficit and demand opportunity in
this bracket and an opportunity to earn
reasonable returns on capital if
construction costs are controlled.View entire presentation