Blackwells Capital Activist Presentation Deck slide image

Blackwells Capital Activist Presentation Deck

A FOLEY AND HOAG (TWO INSIDERS) RETAIN EFFECTIVE CONTROL John Foley and Jay Hoag continue to maintain effective control over the Company, and their close alignment on issues like a sale of the Company raises serious concerns ▪ As of September 30, 2021, Mr. Foley and Mr. Hoag held shares representing approximately 75% of Peloton's total voting power ▪ CEO Barry McCarthy also appeared to acknowledge that the decision on whether to sell Peloton effectively rests with John Foley and Jay Hoag² BW ▪ Mr. McCarthy suggested that Mr. Foley and Mr. Hoag have their minds made-up about a sale, stating that he is confident that "a large percentage of the votes will be cast in favor of my leadership of the business" as a public company² BLACKWELLS CAPITAL "...[E]veryone, hopefully, loves you like I love you... I think, Jay, that you are one of the five great investors of all time."1 - John Foley, to Jay Hoag "I congratulate you on your success to date, but I know you're only getting started."1 - Jay Hoag, to John Foley (1) Source: Growth Journeys: A TCV Podcast. "Ride the Mountaintop: How Peloton Re-Invented the Fitness Industry with a Revolutionary Business Model," July 15, 2020. (2) Source: Patrick McGee, "New Peloton chief dismisses suggestions company will be sold," Financial Times, February 14, 2022. 14
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