World Bank Country Survey 2013

GALLUP PAKISTAN Affiliated with Gallup International World Leaders in Marketing Research Consultancy World Bank Country Survey 2013 Section 4: World Bank Access and Media Habits: Advisory for a Future Strategy WORLD BANK 4 Access and Media Habits 4.2 Access to World Bank: Clients Access World Bank's websites, while stakeholders are divided When quizzed about their preferences for accessing information about the World Bank online, the majority of the clients (48%) utilize the Bank's country and main website. While 45% of the stakeholders access the country website, a substantial 51% do not access the Bank's online portals. Q 27: Which do you primarily use to get information about World Bank on the Internet? Percent of Respondents (%) The World Bank's country website (www.worldbank.org/pk) The World Bank's main website (www.worldbank.org) Stakeholders Client 45% 44% 16% 37% World Bank Pakistan's Facebook (www.facebook.com/World Bank Pakistan) 5% 3% I don't use the internet for this purpose Don't Know / No response 51% 15% 4% 1% G Sample size: Stakeholders (n= 31); Client (n= 31) Source: Gallup Pakistan - World Bank CSS 2013 Page 71

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