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Investor Presentaiton

Mega trends are shaping our markets Changes in consumers' digital behaviour Population and Wealth • • People expect smooth, fast, digital journeys when they make purchases or apply for credit Businesses have to work harder to find and keep customers; and need to make instant decisions on how to service them . 1.7bn people lack access to basic financial services Mobile and new datasets are increasingly relevant to service them . Data is proliferating, and becoming cheaper to store, manage and analyse Proliferation of data • Growing need for organisations to make sense of the data Advances in automation and technology A changing regulatory environment 1. Source: World Bank Global Findex Database 2017. 18 Experian Public • • Artificial intelligence and new technologies enable companies to operate more efficiently by automating processes which previously may have been conducted manually Regulators are becoming more active protecting consumer data and privacy rights - significant financial and reputational consequences for non-compliance Greater scrutiny of data protection due to increasing cybercrime Regulators are opening-up banking and other data-rich industries experian.
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