Investor Presentaiton
Modernization of Brazil's Lottery Business will
Improve Revenue and Profitability
Lotteries around the world face similar problems of losing effectiveness due to aging
strategies and infrastructure
Lottery modernization takes many forms and is an ongoing need including introduction of:
Differing sponsorship such as state lotteries
New forms of distribution like instant tickets
New games including branded forms, sometimes associated with popular non gambling themes
New media for distribution, such as on-line or internet based distribution
New bases for game play such as sports based vs random numbers
Various forms of wide area progressive accumulations (Powerball) to create more drama and
larger prizes
Included is modernization of lottery operational infrastructure, strategy, business practices
and marketing approaches
Recent lottery consulting engagements in Ohio and Massachusetts in the US and the
Republic of Georgia demonstrate the broad range of our expertise
SPECTRUM
GAMING
SGC CAPITAL-
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