Investor Presentaiton
FOCUSED PRODUCT STRATEGY
Category
•
Soft Luggage (SL)
Hard Luggage (HL)
• Growth in SL is driven by
• 4-wheeler (fastest growing within SL)
Growth
• Short-duration travel products (e.g. rolling duffels)
Focus on stronger design aesthetics with youthful constructions and colours
• Polycarbonate (PC) is the growth driver within HL
•
Growth rate expected to be higher than Soft Luggage 4-wheelers owing to innovative product designs &
consumer preference
• Already leading growth in industry with in-house design & manufacturing which has helped in taking
new designs faster to the market
safari
Backpacks
•
Backpack to be the fastest growing product category across all existing categories (SL, HL and Backpacks)
• To lead consumer acquisition in the youth segment
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School bags
Given the recent addition to product portfolio, growth is expected via
• Dedicated sales & marketing efforts
• Minimal existing competition from branded players
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