Insurance Market Analysis

Demand insights Insurance awareness & perceptions: ☐ Insurance not spontaneously mentioned as a mitigation strategy Despite quite high penetration ☐ Across the board awareness, but detailed understanding lacking Fine print remains a challenge "Insurance is like savings, it is money that one sets aside for when one needs it. But right now we cannot save; the money that we earn is not enough yet for us to save." "If there is any trickery, any fraud, they don't pay out. I think that this is fair. What isn't fair is that they don't pay out if premiums are in arrears." "I think it was the fine print that complicated the situation when my father became an invalid. Neither he nor we understood that he was entitled to a disability pension. We only found that out after he died." cenfri

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