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Investor Presentaiton

Gen Z is quickly acquiring pets and will account for a large share of category growth over the next decade Respondents who got a new pet due to Projected Dog HH's 2025 COVID-19 81% of Gen Z pets are dogs Baby Boomer 2% 18% Gen X Millennial Gen Z Source: Idexx, 2019 A&U, APPA 10% 15% 18% 22% 2% 31% 27% >25 million dogs; 15+ million dogs more than today Gen Z ■Millennials ■Gen X ■Baby Boomers ■Builders 40 40
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